“The Global South” has become a shorthand for the world of non-European, postcolonial peoples. Synonymous with uncertain development, unorthodox economies, failed states, and nations fraught with corruption, poverty, incivility, and strife, it is that half of the world about which the “Global North” spins theories. Rarely is it seen as a source of theory and explanation for world historical events. Yet, as many nation-states of the northern hemisphere experience increasing fiscal meltdown, the state privatization, populist authoritarianism, corruption, ethnic conflict, and other crises, it seems as though they are “evolving” southward, so to speak, in both positive and problematic ways. Is this so? How? In what measure? In this volume, anthropologists Jean and John L. Comaroff take on these questions, seeking to reverse the usual order of things. Drawing on their long experience of living in Africa and teaching in Europe and the US, they address a range of familiar themes – democracy, law, national borders, labor and capital, religion and the occult, liberalism and multiculturalism – with the imagination, theoretical acuity, originality, and agile prose for which they are well- known. In particular, they ask how we might understand these things anew with theory developed from the south. Their ethnographic eye stresses the salience of the local without losing sight of the large-scale processes in everyday lives are everywhere enmeshed. This view from the South renders key problems of our time at once strange and familiar, giving an ironic twist to the explanatory pathways long assumed by social scientists – and offering fresh insights into the workings of the twenty-first century global order.
Applies To: Jean Comaroff
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Elizabeth Hull Array
Ethnicity, Inc. is a thought-provoking and novel commentary on this widely recognizable phenomenon and offers an important contribution to the classical anthropological themes of ethnicity, culture, and globalization… [T]he authors’ approach is not limited by the usual conventions of anthropology but, rather, takes the reader from one global example to another. These illustrations are woven into a comparative, far-reaching discussion that describes succinctly an emerging global phenomenon.
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Keith Hart Array
The writing is sharp…always likely to grab the reader’s attention with something new. The study of ethnicity and indeed of neoliberalism will never be the same after the publication of this book.
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Ethnicity, Inc.
The politics of cultural identity, far from receding with the modernity, appears to have taken on new force in the wake of the cold war — especially with the triumphal rise of neoliberal capitalism on a global scale. This has yielded many efforts to explain the continued salience of ethnicity in a “new” world order that, in the late 1980s and early 1990s, was widely predicted to dissolve difference in the face of global flows of people, objects, currencies, signs, styles, desires. Less attention, however, has been paid to a subtle shift in the nature of ethnicity: its commodification. This lecture is devoted to showing that, increasingly, ethnic groups across the planet are beginning to act like corporations that own a “natural” copyright to their “culture” and “cultural products” — framed in terms, also, of heritage and indigenous knowledge — which they protect, often by recourse to the law, and on which they capitalize in much the same way as do incorporated businesses in the private sector. Why is this occurring? What are its political, economic, social, and ethical consequences? How is it transforming the nature of ethnicity and citizenship in the nation-state? And what are its theoretical implications for understanding such foundational social science concepts as culture and identity? It is these questions, finally, that Ethnicity, Inc. is addressed. In Ethnicity, Inc. anthropologists John L. and Jean Comaroff analyze a new moment in the history of human identity: its rampant commodification. Through a wide-ranging exploration of the changing relationship between culture and the market, they address a pressing question: Wherein lies the future of ethnicity? Their account begins in South Africa, with the incorporation of an ethno-business in venture capital by a group of traditional African chiefs. But their horizons are global: Native American casinos; Scotland’s efforts to brand itself; a Zulu ethno-theme park named Shakaland; a world religion declared to be intellectual property; a chiefdom made into a global business by means of its platinum holdings; San “Bushmen” with patent rights potentially worth millions of dollars; nations acting as commercial enterprises; and the rapid growth of marketing firms that target specific ethnic populations are just some of the diverse examples that fall under the Comaroffs’ incisive scrutiny. These phenomena range from the disturbing through the intriguing to the absurd. Through them, the Comaroffs trace the contradictory effects of neoliberalism as it transforms identities and social being across the globe. Ethnicity, Inc. is a penetrating account of the ways in which ethnic populations are remaking themselves in the image of the corporation—while corporations coopt ethnic practices to open up new markets and regimes of consumption. Intellectually rigorous but leavened with wit, this is a powerful, highly original portrayal of a new world being born in a tectonic collision of culture, capitalism, and identity.
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Tessa Diphoorn Array
The Truth About Crime meets the expectations one may have of Jean Comaroff and John Comaroff: a book that is captivating, theoretically insightful and comprehensive, and appealing to scholars across disciplines interested in power, crime, and social (dis)order. Drawing from and expanding upon some of their previous work, this book is a valuable addition to a large body of scholarly work aimed at unraveling the intricate dynamics of crime, citizenship, and authority in contemporary South Africa and beyond.
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Dolly Kikon Array
“The Truth About Crime offers a powerful account about crime, policing, and the modern state. The book is a “criminal anthropolgy” that guides the reader towards understanding what precisely is different or new about crime and punishment in modern societies. Recognizing how crime and policing have become constitutive of our everyday lives, Jean and John L. Comaroff trace how crime – in particular policing as a core function of the criminal justice system – are constitutive of contemporary life. With special attention on the United States and South Africa, the book is theoretically sharp and expansive, and consolidates their previous work on law, disorder, governance, citizenship, and the post colonial state. It is an important contribution that offers scholars across the fields of law, criminology, anthropology, political science, sociology, and human rights a clear understanding about the social production and increasing fear of lawlessness and criminality in societies.”
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The Truth About Crime
In this book, renowned anthropologists Jean Comaroff and John L. Comaroff make a startling but absolutely convincing claim about our modern era: it is not by our arts, our politics, or our science that we understand ourselves—it is by our crimes. Surveying an astonishing range of forms of crime and policing—from petty thefts to the multibillion-dollar scams of too-big-to-fail financial institutions to the collateral damage of war – they take readers into the disorder of the late modern world. Looking at recent transformations in the triangulation of capital, the state, and governance that have led to an era where crime and policing are ever more complicit, they offer a powerful meditation on the new forms of sovereignty, citizenship, class, race, law, and political economy of representation that have arisen.
To do so, the Comaroffs draw on their vast knowledge of South Africa, especially, and its struggle to build a democracy founded on the rule of law out of the wreckage of long years of violence and oppression. There they explore everything from the fascination with the supernatural in policing to the extreme measures people take to prevent home invasion, drawing illuminating comparisons to the United States and United Kingdom. Going beyond South Africa, they offer a global criminal anthropology that attests to criminality as the constitutive fact of contemporary life, the vernacular by which politics are conducted, moral panics voiced, and populations ruled.
The result is a disturbing but necessary portrait of the modern era, one that asks critical new questions about how we see ourselves, how we think about morality, and how we are going to proceed as a global society.
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A Correction Presents
A Correction: Theory from the SouthJohn Comaroff is Hugh K. Foster Professor of African and African American Studies and of Anthropology at Harvard University. Before joining the Department of African and African American Studies, John Comaroff was the Harold H. Swift Distinguished Professor of Anthropology at the University of Chicago. He is also an Honorary Professor of Anthropology at the University of Cape Town, and an Affiliated Research Professor at the American Bar Foundation. His current research in South Africa is on crime, policing, and the workings of the state, on democracy and difference, and on postcolonial politics. His authored and edited books include, with Jean Comaroff, Of Revelation and Revolution (2 vols), Ethnography and the Historical Imagination, Modernity and its Malcontents, Civil Society and the Political Imagination in Africa, Millennial Capitalism and the Culture of Neoliberalism, Law and Disorder in the Postcolony, Ethnicity, Inc., Zombies et Frontières A l’Ere Néolibérale, Theory from the South: or, how Euro-America is evolving toward Africa, and The Truth Abouth Crime: Policing and the Metaphysics of Disorder. With Jean Comaroff he is currently completing The Return of Khulekani Khumalo, Zombie Captive: Law, Imposture, and Personhood in Postcolonial South Africa, and co-editing Chiefship and the Customary in Contemporary Africa.
Jean Comaroff is Alfred North Whitehead Professor of African and African American Studies and of Anthropology at Harvard University. Jean Comaroff was educated at the University of Cape Town and the London School of Economics. After a spell as research fellow in medical Anthropology at the University of Manchester, she moved to the University of Chicago, where she was remained until 2012 as the Bernard E. and Ellen C. Sunny Distinguished Service Professor of Anthropology at the University of Chicago, and Director of the Chicago Center for Contemporary Theory. She is also Honorary Professor at the University of Cape Town. Her research, primarily conducted in southern Africa, has centered on processes of social and cultural transformation – the making and unmaking of colonial society, the nature of the postcolony, the late modern world viewed from the Global South. Her writing has covered a range of topics, from religion, medicine and body politics to state formation, crime, democracy and difference. Her publications include Body of Power, Spirit of Resistance: The Culture and History of a South African People (1985), “Beyond the Politics of Bare Life: AIDS and the Global Order” (2007); and, with John L. Comaroff, Of Revelation and Revolution (vols. l [1991] and ll [1997]); Ethnography and the Historical Imagination (1992); Millennial Capitalism and the Culture of Neoliberalism (2000), Law and Disorder in the Postcolony (2006), Ethnicity, Inc. (2009), Theory from the South, or How Euro-America is Evolving Toward Africa (2011), and The Truth About Crime: Policing and the Metaphysics of Disorder in South Africa. In the pipeline is The Return of Khulekane Khumalo, Zombie Captive: Law, Imposture, and Personhood in Postcolonial South Africa. Also in process is an edited collection, Chiefship and the Customary in Contemporary Africa. A committed pedagogue, she has won awards for teaching at both the undergraduate and graduate levels, and has worked to enable college students to study abroad, especially in Africa.
A Correction: Podcast
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Lecture: On Vigilantism Resurrected
Anthropological Explorations of Violent Transfigurations of State, Crime and Politics across Contexts
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At Home with Literati: Claudio Lomnitz and Jean Comaroff
Claudio Lomnitz discusses Nuestra América: My Family in the Vertigo of Translation with Jean Comaroff
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Lecture: The Secret Life of Work, Present and Future
This lecture was a part of ANTHUSIA Summer School 3: Dissemination: Writing, Presenting and Communicating.The Politics and Poetics of Representation in a Post-Colonial World. ANTHUSIA is a multi-disciplinary research project in the Anthropology of Human Security in Africa conducted by a consortium of four universities in Aarhus (Denmark), Edinburgh (United Kingdom), Leuven (Belgium) and Oslo (Norway). It has received funding from the European Union’s Horizon 2020 research and innovation program under the Marie Skłodowska-Curie grant agreement no. 764546 and is training 16 Early Stage Researchers.
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The Wealth of Ethno-nations
The significance of ethnicity – of ethnicity understood as a foundational basis for forging selfhood and collective identity, feelings of primal attachment and shared affect, political claims to rights and the protection of interests, even for national belonging – has grown visibly over the past few decades. Needless to say, the phenomenon itself is hardly new.1 As a slippery, polyvalent concept of collective being, it had already troubled Max Weber (1968, 387ff.) a century ago – although, as a common noun, it only appeared in Webster’s Third New International Dictionary in 1961 and entered the anthropological lexicon relatively recently (Surak 2010, 152; Comaroff and Comaroff 2011, 68-72). What has been especially striking of late, however, has been its explosive entry into the market place. Of course, the merchandising of cultural difference – of the emblems, effects, capacities, and embodiments of “otherness” – dates back deep into to the mists of time. But the commercialization of culture and the corporatization of identity, the two constitutive elements of what has come to be referred to as “ethnicity, inc.,” have intensified greatly across the late twentieth- and early twenty-first century with the triumph of the maret as the ur-ideological nexus of world-making. Nor is it just that such things as heritage tourism, the sale of vernacular musics and art, or the financialization of the exotic have expanded rapidly in scale. It is that ethnic identity itself has been repurposed, taking on more objectified, commodified form. In so doing, it has animated novel species of value, claims to sovereignty, territory, and property, kinds of sociality and sensibility, and claims to distinctive skills.
More than a decade ago, in Ethnicity, Inc. (2009), we explored the impact of these transformations on peoples and populations across the globe: on the sense of personhood, sociality, ownership, and belonging they conjured into existence, on the emotive energies they engendered, and on the conscience collective they shaped. We tried, in other words, to plumb the impact of the commodification of difference in terms that went well beyond reducing ethnicity, inc. to the rise of global neoliberalism: terms that addressed the reifying, rationalizing effects of the commerce in things, qualities, and people – and, simultaneously, the slippages, spillages, and mutations spawned by that commerce. In short, we argued that the commodification of ethnic and national identity appeared to be generating new social and productive relations, revitalized affiliations, refigured aspirations, all of them with consequences yet to be fully determined. Nor is this occurring in a vacuum: it is part and parcel of an epoch in which the very essence of personal and political subjectivity, of economy and society and culture, of nation and state, has been under radical reconstruction; an epoch, also, in which the growing salience of identity is manifesting itself in the changing nature of labor, in the transnational migration of ethnically-marked workers in pursuit of livelihoods, and in the emergence of new, culturally-assertive diasporic networks and communities.
The commodification of identity and, in particular, the imbrication of ethnic enterprise in the changing global order raised a number of critical questions. Would, could, the identity business deliver on the empowerment it appeared to promise, especially where received forms of livelihood, local work, and security were under threat? And, if it did, for whom? How sustainable were the relations of production, distribution, investment, and ownership it conjured into existence? When and where did that business fail to take root or flourish. At stake, too, were the sorts of ambitions authorized by identity-as-business – and how they might relate to other kinds of ethno- politics, including those inflamed by violence. Even more pressing was the question of whether ethnicity, inc. was a passing phenomenon at this particular historical conjuncture, or part of an enduring shift in the economic, judicial, expressive, and existential nature of cultural identity. And, equally relevant here, a related matter. To what extent has ethnicity, inc. masked another side, a dark underside, of identity-in-the- market: the devaluation and discounting of ethnically marked labor, especially that of unskilled migrant workers – in response to demand in the extractive, agri- and service industries – with their own affective and material investments in the identity economy?
These questions pose another one, one that remains significant. Does the stress on the economics of ethnicity underplay its continuing political significance? After all, is it not the case that any assertion of ethnic self-determination, not to mention the incorporation of ethnic groups,2 takes shape within the overarching sovereignty of the nation-state and its legal Lebensraum (Surak 2010, 156-7)?3 Or, indeed, that any claim to recognition made in the name of identity is always, in the first instance, a political act? This, to be sure, echoes a core assumption of much anthropological and sociological theory-work on ethnicity; also the practical consciousness of a great deal of activism. But the framing of the question in these terms – which, in the spirit of liberal orthodoxy, treats the political and the economic as discrete institutional domains – misconstrues the very essence of ethnicity, inc.: that, in the new order of things, the political, the economic, the social, and the cultural dissolve into each other, mediated by the juridical, itself the frame of reference that validates economic rights and political claims. Put another way, even when the assertion of difference is voiced purely as a matter of politics, even when it disavows the economic, it always carries material, moral, affective, and jural entanglements along with it, whether or not they are made audible or visible.
In the age of deregulation, in sum, when capital subdues labor and statecraft is largely shaped by the demands of the market, it is impossible any longer to treat “the political” as a discrete domain unto itself. The identity economy, we shall argue, is at once a political economy, a moral economy, a cultural economy, an affective economy. What is more, nation-states, themselves ever more corporate in form and function, have been drawn deeper and deeper into that economy. Many of them now brand themselves, actively market their intellectual property and creative capacities, celebrate an essential ethno-national character, and assert their putative cultural homogeneity against difference. In the upshot – even when they are constituted, ideologically, as civic, liberal democracies – nations have come increasingly to resemble ethnic groups writ large, especially those ethnic groups that have incorporated themselves, commodified their cultures and human capital, and entered assertively into the identity business.
But we are running ahead of ourselves.
The Enduring, the Emergent, and the Unforeseen
Far from being a passing phenomenon, a conjuncture purely of the short-run, corporate identity has continued to manifest itself widely among peoples marked by their difference. All available evidence affirms the fact that populations that self-define as bioculturally distinctive have increasingly come to regard themselves as rights- bearing, asset-holding entities, their material and immaterial cultural products resources by law in the same way as is true of any limited liability company (Meiu, Comaroff, and Comaroff 2020). In the age of mass production and planetary circulation, moreover, commodities locally produced, and authenticated under the sign of indigeneity, tend to acquire added value – and, as they are interpolated into the economic mainstream, sometimes serve to revitalize struggling communities and defunct industrial margins (Colloredo-Mansfield 2011).
Some culturally assertive, well-established ethno-corporations have continued to grow into major businesses, ever more firmly situated in the global economy; vide the Seminole Tribe of Florida, Inc. (STOFINC.com), whose income in 2019 was $853.84m,4 whose asset value is estimated to have risen to $12bn, whose brands now cover a wide range of industries, and whose holdings currently pay an annual dividend of $128,000 to every man, woman, and child in the Seminole Nation.5 Nor, it appears, are they the biggest or fastest growing Native American business in the USA. That honor, it is said, belongs to the Shakopee Mdewakanton Sioux of Minnesota; their entertainment operations and diversified holdings are reported to yield a yearly distribution of approximately $1m to every member of the four hundred and eighty strong community.6 In South Africa, famously, the Royal Bafokeng Nation – or Bafokeng, Inc. (e.g. Cook 2011; Kriel 2010), the object of a fair bit of anthropological attention – has expanded its financial and business interests, as have other ethnic mega-firms all across the world. And between them and those that struggle to eke out a sparse living through selling culture, are any number caught somewhere in the middle, striving to incorporate successfully and command a niche in the existential business of marketing products and skills under the sign of their identity.
At the same time, a number of fine-grained ethnographies have begun to address the inverse situation: that in which corporate ethnicity fails to emerge where it might be expected to fluoresce. Such in the case, for instance, in Australia (Darian- Smith 2020); its government has largely crushed the autonomous efforts of Aboriginal and Torres Strait Island peoples to trade their internationally known, highly valued arts – itself part of what many see to be an oppressive “cultural backlash against minority peoples” – by subsuming them into national tourist industry (ibid., 241-2). This points to the significance of the state in the process of ethno-incorporation. Australia is not alone in discouraging indigenous populations – by means coercive or constitutional or managerial, for reasons stated or unstated – from entering into the moral and material economy of the market on their own account. By contrast, others have actively encouraged ethnic enterprise and even incorporation – like the USA, where the Indian Reorganization Act (1934) and Alaska Native Claims Settlement Act (1971) made “Recognized Tribes” into legally-founded corporations,7 although many have ended up in brute poverty. For identity to be minimally viable, and to become the stuff of enterprise, some validation of a legally-recognized right to difference must exist in the wider political context. Or be assertively claimed – all the more so since, otherwise, it risks being devalued, racialized, discounted.
But it is not just state action that may intervene in processes of incorporation and the commodification of identity. There are also cases of endogenous refusal, not least when ethno-populations mistrust the market, believing that alienating their cultural products, their labor, or their knowledge, may lead to alienating themselves from their identity and its core values. Hence the long-time unwillingness of the Navajo and Hopi to join the Native American world of “reservation capitalism,” which only dissipated in the face of deep economic crisis.8 There are contexts, as well, in which the very idea of incorporation or the commodification of culture – indeed, even the assertion of ethnicity – provokes frank ambivalence. This is true of Roma, who are scattered all across (especially Eastern) Europe. A significant proportion of their number appear to doubt whether, in fact, they have customs or an identity in common; some actually hide that identity for fear of evoking a long history of stigmatization. Or worse. This is in spite of strong encouragement, coming from UNESCO, the Council of Europe, and sundry other protagonists, for them to “reclaim” their intangible heritage in the form of language and culture; also in spite of efforts by the activist Romani Movement to assert not just a collective identity, but “non-territorial nation” status (see e.g. Petrova 2003; Covrig 2004).9 And so we have, today, such entities as the Romani Cultural and Arts Company (http://www.romaniarts.co.uk/), registered in 2009, but as a non-profit, itself an ambivalent entry into the world of ethnic incorporation – a half way house, of sorts, on the road to ethnicity, inc.
It goes without saying that some populations evince a simple lack of inclination – rather than outright refusal or indecision – to incorporate themselves and/or market their cultures. Moreover, ethno-business, at base, requires something to sell, something that others can be persuaded to buy. Many ethnic groups simply do not have anything much to merchandise. The ecology of cultural production excludes them from the wherewithal to engage in the identity business, except perhaps from their availability as relatively unskilled, even abject, labor. Where they do engage, however, and do so actively, the marketing of culture-as-commodity, its objectification and enclosure, is seldom free of argument. More often than not, it sparks bitter dispute and invariably requires careful choreography to disambiguate the messages it conveys. This is a point persuasively made by Tatiana Chudakova (2020) in respect of the contested effort to market Buddhist merit in Buryatia, eastern Siberia, and by Finola Kerrigan, Jyotsna Shivanandan, and Anne-Marie Hede (2012) on the ongoing struggle of the Incredible India Campaign to brand the kaleidoscopic, volatile, hybridizing cultural commonweal of the world’s largest democracy. It is also evident in Andrew Graan’s (2013) analysis of the fractious local response to efforts by Macedonia’s rulers to refigure Skopje as a historic European capital.
These accounts illuminate some of the complexities involved in ethno- commodification: in the symbolic and material labor invested in making and retailing the tangible stuff of difference, thus to transform identity into capital. They also underscore the fact that the more power it packs, the more the process of incorporation is likely to become the object of argument. And the fact that, when it does, it brings into sharp focus latent ambivalences over the financialization of culture itself. This is not in the least surprising. For those who see themselves as sharing it, “a” culture, duly reified, has transcendent value. It is taken to be above the market, beyond price, vested with existential, timeless worth. And yet culture, sui generis, has never been entirely outside of the market or beyond price. As a form of monopoly capital, moreover, it promises to yield recognition, rights, royalties, and returns to those who “own” it. But only if and when it is rendered into – its relative worth determined by – a currency of universal valuation. Monetized, that is. And sold.
Rudi Colloredo-Mansfield (2011) has sought to cast further light on the kinds of activity on which ethno-commodification depends. Bringing cultural objects to the market and securing a sustainable niche for them, he shows, rides on, among other things, the intensification of local production, the mastery of new technologies and expertise, and mobilizing external sources of investment and merchandising. The viability of ethno-commerce, he adds, is often threatened from within by efforts to privatize shared vernacular knowledge, skills, or hereditary status – and from outside by those who seek to profit from that commerce by investing in it on exploitative terms. Conversely, the intellectual property law used by individuals or sub-groups to appropriate (i.e., “enclose”) shared cultural practices and possessions can also be deployed in the name of the ethno-commons to protect joint heritage from its privatization.
Colloredo-Mansfield (2011, 53) makes another important claim: that, rather than being regarded as discrete or opposed spheres, commerce and the commons frequently “grow…up together.” Like the gift and the commodity, we would add, ground zero of economic anthropology. The very idea of the commons in its contemporary sense, he suggests, is a consequence of market development, not a vestige of precapitalist relations. Hence the conviction of many resource activists that, if the business success of ethnopreneurs can be sustained, it would enhance their power, on behalf of the collective good, to limit the potential damage wrought by commodification, especially at the hands of outsiders. Not coincidentally, it is primarily against the rapacious tendencies of global capital that indigenous movements have grown up all over to champion stewardship of the commons: many local communities have taken a strong stand against the commercial erosion of their territories and, with it, the basis of a secure local livelihood. Witness, in this connection, the quest of the population of Haida Gwaii to preserve the custody of their terrain in British Columbia, Canada (Weiss 2018). Or the eight-year-long battle of Saami (also rendered Sami or Sámi) reindeer- herding cooperatives in northern Finland to retain control of their historic grazing lands (Sanders 2015).
This strange symbiosis of market and ethno-commons is evident, too, in contemporary development discourse. For some time now, and increasingly, marketing strategists have stressed the competitive advantage of rooting translocal production, even of mainstream commodities in locally grounded sites, as Apple, Inc. has done in Cupertino, California, for instance. This is said to confer on them a distinctive “geographical indication,” or GI, a tag recognized by the World Intellectual Property Organization (WIPO) to denote “the possess[ion] of qualities or a reputation…due to [their] origin.”10 In enhancing product identity, “geographical indication” is thought, in prospect at least, to invigorate the local cultural terroir and its generativity (Colloredo- Mansfield 2011, 51) – as though it were ethnicized. But not always. In practice, resort to GI may be, and often is, patently tenuous. Michele Fontefrancesco (2012), for example, notes that the “crafting of locality” in Valenza, Italy – where distinctive jewelry is manufactured in ostensibly traditional fashion – is belied by the rigid enforcement of techno-scientific norms from outside. In the age of finance capital and deregulation, the narrative of the commons and commonality is often just that: a narrative that, with ever greater intensity, romances vernacular authenticity, productivity, creativity, and togetherness while still being commandeered by those who control the means of manufacture and marketing. Meanwhile, the policies of more traditional development agencies, those aimed at populations on the margins of established economies, display a newfound emphasis on the capacity of inalienable heritage to generate alienable value. In the upshot, they have taken to urging people/s marked by their difference to regard alterity itself as a species of unlimited monopoly capital, an “abundant,” profitable source of wealth waiting to be harvested (see Hirsch 2020).
The very intangibility of ethno-cultural heritage enables and enriches the rhetoric of value without limit, of the conjuring of money from nothing (cf. James 2015). To the degree that it does, investors and developers also have continued to push financialization, encouraging competitive ethnoprise and the recognition of indigeneity as a site of abstract investment capital (Nakassis 2013, 118), however uncertain it may be to yield returns of any magnitude. All too often, the discourse of natural abundance reverberates cynically, often alchemically, in marginal environments, environments already stripped of other assets or employment opportunities. In such places, as noted in Ethnicity, Inc. (2009, 41-42), the concept of “human capital” can take on ever more unnerving concreteness. Not only their culture or their natural habitat, but the very bodies of ethnic subjects increasingly become the source of exploitable – and for venture capital from outside, sometimes highly profitable – value in the form of branded raw material: for genomic and pharmaceutical research (Abu El-Haj 2012; Benjamin 2015; Petryna 2009), for “natural” prowess in sports,11 for innate musicality (Copeland n.d.), military force (May 2020), and exotic sexuality (Meiu 2017; 2020), or for other aptitudes and skills, including taxing physical labor.
It seems clear, then, that, over the past several decades, ethnicity, inc., has been on the rise in many places, some of them unexpected. Such is the story of the Griqua, a marginal population in the South African interior (see Schweitzer 2015), who, at one point in their history, were said scarcely to exist and who have based their “reinvention of indigeneity…[and] the commodification of [their] ethnic history and culture” in a struggle for land rights (Zips 2015). Or, half way across the world, in Tibet, where, Martin Saxer (2013, 201) tells us, being Tibetan “serves as a commodity or asset . . . [as] actors engage, willingly or not, in the economy of Tibetanness.” Some mass media have picked up on the global story: the Vancouver Sun, for one, published a report in early 2018 under the title “The Rapid Growth of Ethnic Economies.” These economies, it said, had increased dramatically in both geographical scatter and visible incidence over the previous few years.12 We could go on ad infinitum: the phenomenon, patently, has entered the realm of the new normal.
This is not to deny, as we have already made plain, that the spread of ethnicity, inc., founded conjointly on the commodification of culture and the incorporation of difference, has been very uneven, that it has sometimes been flatly repudiated, iconoclastically redeployed, or paid no heed. Moreover, it has had positive effects for some and steep downsides for many others, typically along pre-existing lines of inequality; worst yet, it has reaped brute exploitation where marginalized populations have nothing to sell but their ethnically-branded labor power in a market in which the commodification of difference meets the logic of racial capitalism (Maldonado 2009). But at base, there is no question that ethnicity, inc. – as a constructed sociological, political-economic, affective, and ethical reality – has sunk deep roots and, however haphazardly, is spreading. Nor only spreading. It’s framing logic is also extending itself further and further into the heartland of collective conscious and material life. Just as it is radiating out horizontally across the geoscapes of the planet, so is it upscaling vertically, to more embracing forms of being in the world – including nationality, which itself appears to be becoming ever more ethnicized. And in both its horizontal and its vertical extensions, identity, inc. is interpolating itself deeper and deeper into the contours of the labile, constantly mutating global economy. In fact, the strident efforts by marketers everywhere to invest commodities, producers, and brands with a distinctive essence, to particularize, exoticize, and root them in a given terroir, underlines a core feature of the identity economy: the more that culture is made marketable, the more the commodity itself is rendered cultural, thus to resonate with the desires of identity-seeking consumers. Commodification is, indeed, a queer process
Ethno-Economics: Scaling out, Scaling up
Perhaps the most immediate expansion of the reach of ethnicity, inc., is to be found in its original locus classicus: ethno-communities in postcolonial states and former settler colonies, emergent “nationalities” in postsocialist societies, and culturally marked minorities in (more or less) liberal democratic polities. Here, where they are positioned to do so, ethnic corporations tend to make claims for political and legal recognition as they widen their horizons in pursuit of business opportunity, some of it an intensification of older kinds of commerce, some of it new: in, among other things, heritage, eco-, and thanatourism (“dark tourism,” e.g. Hartmann 2014; Light 2017);13 in enclaved enterprises such as gambling and licensed big-game hunting (e.g. Cattelino 2008; Yatsuka 2018); in mining, forestry, transport, and communication (Comaroff and Comaroff 2009); in the marketing of indigenous knowledge, arts and crafts, ritual performances, music and vernacular theater (ibid.), even in “living museums” that offer menus from which visitors may purchase culture at “fixed prices” (Zips 2018, 22).
In Africa, moreover, there is now wide acknowledgment of the “rebirth” of the “kingdom of custom,” the sovereign terrain of indigenous rulers, a number of whom – like the King of the Royal Bafokeng Nation (above, p.00) – have emerged as powerful corporate figures, even CEOs (Comaroff and Comaroff 2018). The liberalizing thrust of structural adjustment policies, under the Washington Consensus, played a significant role in this turn of events. It actively encouraged the devolution of aid and investment away from national capitals toward so-called “local communities,” thereby (re)legitimizing their rulers as their sovereign representatives – with fiduciary jurisdiction over their often considerable material and cultural interests (Comaroff and Comaroffibid.; Geschiere 2018). It is no wonder that many of these rulers have become skilled dealers in ethnic patrimony, willing real estate and labor brokers with mining companies, and adept venture capitalists on their own account (e.g. Coyle 2018; J. Smith 2018). Or that, emboldened by a mix of authority at once corporate and customary, some have taken to challenging the sovereignty of the state (e.g. Buthelezi and Skosana 2018). These cases illuminate, yet again, the entanglement of politics and economy at work in ethnicity, inc,: how it may potentiate unprecedented inflows of value and, in so doing, reconfigure “traditional” modes of empowerment – while opening the door to new, or repurposed, vectors of inequity, exclusion, even despotism (Darian- Smith, 2020).
Outscaling: From the Country to the City
As it has continued to move beyond its “traditional” terrain at a quickening rate, identity- based enterprise has become ever more caught up in the force-fields of mainstream regional and national economies. Where the commodification of culture takes shape at the interface with state-level institutions – and the local meets its exteriors – it often gives rise to remastered categories of subjectivity and belonging.
Take two examples.
One concerns a process of emerging ethnopreneurial citizenship in the tourist industry of mainland China. In a village in the southwest, reports Mengqi Wang (2012), people who identify as Buyi (or Boutei) have responded to government development initiatives by establishing a museum that has turned their everyday household goods into protected cultural artifacts. There is nothing new in this, but, as Wang shows, the attempt to make the village itself into a timeless open-air diorama of traditional culture has been undermined by the very process of museumization. For the largely script- based rendering of Buyi life as ossified essence to be consumed by outsiders, itself an act of “internal orientalism,” has thrust their micro-universe into the currents of national history. And economy. In the upshot, the villagers have begun to live these scripts both in their daily interactions and in their dealings with the state, enabling them to become energetic agents of their own commercial enterprise – thereby proving, too, that “they needed to be traditional first…if they want to be modern and ‘developed’” (ibid, 452). In the Age of Ethno-commerce, like so many others elsewhere, they find themselves pushed to be both at once to qualify for recognition and its returns. Thus does locality extends itself outward in time and space. Of course, “the local” can only be recognized as such, and take on meaning, in relation to other localities, other geographies, beyond itself; it is never given, never simply “there,” always produced (Appadurai 1995).
The other example dates back a decade or so to Bogotá, Colombia. At the time, the local Asociación de Cabildos Indigenas, an organization of urban ethnic groupings, was trying to form a coalition of Kichwa, Ambika-Pijao, and Muiscas; these ethnic communities are not legally recognized as such under the Colombian constitution because they lack their own territories. Their objective? As Ati Quigua, a well-known activist leader, explained to anthropologist Diana Bocarejo (2007; 2015),14 they wished to build an “indigenous shopping mall” in order to “generate resources, income and sustainable projects.” But “what would an indigenous mall actually look like?,” asked Ms. Bocarejo, given that the plan was to have the mall also house all the usual major stores in a somewhat conventional, high-end retail palace. To “symbolize indigeneity,” replied Ms. Quigua. But there was more to it. As a Kichwa notable added, the point was to “have a…space where we can display our cosmology…[I]t will narrate the history of the place, there will be small plazas where we will do, as they say in North America, our pow wow, what we call a minga’,” a vernacular term that refers to collective ceremonial work. There would also be theaters in which to “perform our dances, our rituals…where people,” not least tourists, ”can be with us.” Where better for commodified custom and custom-made commodities to converge, and to infuse each other, than an urban shopping mall in the regional and national capital? Where better “to anchor and fix modern indigeneity”? (Bocarejo ibid.)
As far-flung as these two cases are, they exemplify processes of identity management found increasingly across the planet: processes of scaling outward upward, that is, in which the material assertion of collective being and the commodification of culture transcend the local, seeking to realize themselves in worlds beyond their own visible horizons. When this happens, when ethno-incorporation takes root, expands its reach, and asserts itself, it may challenge state sovereignty and national belonging, not least by (re)fashioning and claiming the primacy of bioculturally based citizenship. And styling themselves as “nations” in their own right: hence the Seminole Nation, the Great Sioux Nation, the Royal Bafokeng Nation, the Griqua Nation, to mention just a few. Of this, more in a moment.
The interpolation of ethnic subjectivity into the conscience collective of the larger body politic, and its materialization in regional, national, and global economies, has also become a rapidly growing concern of the mass-marketing industry; palpably more so than it was in the early years after the millennium. The emerging practices of this industry are revealed in a burgeoning literature on ethnicity and advertising. Shalini Shankar’s (2012; 2015) studies of merchandising to Asian Americans in the US, for instance, suggest that mainstream copywriters – not themselves Asian American – engage in a complex set of identitarian marketing strategies. They aim to fashion common brand identities in ways that reconcile received stereotypes of a homogenous Asian identity with the internal diversity of the population categorized as Asian- American, thus to embrace “their” difference in the market at large. The overriding aim of their messaging is to transform this population into targeted consumers for their products; this by way of a process of “racial naturalization” that makes them visible as fully-fledged citizens on the endemically-plural but putatively inclusive US cultural landscape (Shankar 2015, 15).
As minority populations come to constitute lucrative target markets in their own right, ethnic publicists, as distinct from mainstream marketeers, seek to sell their cultural products back to those populations as much as to others. Arlene Dávila ([2001] 2012), one of the first scholars to explore ethnicity inc. in North America, wrote of the ambiguous implications of this endeavor in Latinos, Inc., which explores the multibillion- dollar Hispanic advertising industry in the US. Insider efforts to harness the potential of the Latin American “nation within a nation” (ibid., 4) and to brand its diversity, she notes, have turned out to be only a little less reductive, homogenizing, and exoticizing than the exertions of mainstream marketers – thereby abetting the tendency of the latter to render the Latino population marginal to the larger (i.e., white) consumer public. Not surprisingly perhaps, the reception by Hispanic Americans of these vernacular marketing strategies has been deeply ambivalent. They have provoked estrangement, anger, bemusement – and vigorous debate not merely about the politics of Latino identity, but also about the perverse pleasures of consumer recognition. Like other instruments of merchandising, advertising seeks to mobilize the creativity of market forces as an abstract form of capital, one that has the capacity, in and of itself, to generate value. As such, it has emerged as both a means and an object of collective action. Not surprisingly, then, the argument of images within Latino marketing has become complicated, ironic, and ever more sophisticated as widening cultural and class diversity among Hispanics resists stereotypy or encompassment. And as “Hispanic business,” like “Asian American” business, becomes more and more entangled with the wider US and the transnational economy.
Again, much the same may be said of the outscaling effects of ethno-marketing on other culturally-defined populations, east and west, north and south.
Upscaling: From Ethno- toward Nationality, Inc.
Talk of the Hispanic “nation within a nation” points, in turn, to the upscaling of the identity economy; specifically, to Nationality, Inc. This phenomenon has gained a good deal more visibility, traction, and scholarly attention of late, all the more so as nationhood has itself become more explicitly ethnicized; all the more so too, perhaps, as, in counterpoint, many ethnic groups – recall the Seminole, the Sioux, the Bafokeng, and the Griqua – style themselves as nations. Orthodox political theory, famously, assumes the reverse (Tamir 2019, 425-6). It takes ethnicity-as-polity to be a primordial form of association, derived from “‘hot” attachments of ancestry and blood relations – and destined, with the advent of modernity, to give way to “cooler” ties of solidarity, vested in a social contract and rational-legal authority (e.g., R. Smith 1986; Kamenka 1975). Critics have long been skeptical of this evolutionary telos and the ideal-typical opposition on which it rests. In some contexts, ethnicity, inc. and nationality, inc. merge seamlessly into one another. This is especially so in those polities that actually see themselves as ethnonations, polities whose citizens, ostensibly united in blood and soil, language, culture and faith, are held to share a unique, primal substance. Germany, Israel, Russia, Malaysia, and post-socialist Eastern European countries, among others, are often given as examples, although the matter is more complicated, since ideology, sociology, and demography do not always line up seamlessly with one another. But even modern civic nations, as Benedict Anderson (1983, 7) reminds us, hold to the fantasy of cultural homogeneity and shared heritage, a fantasy that also is often racially-inflected – and, in any case, grows in part out of the suppression of their ethnic undersides, their local “tribalisms.” Even in western Europe, heartland of the liberal democratic state, ethnic and civic nationalism typically infuse each other (Tamir 2019), their difference, despite often shrill claims to the contrary, more a matter of degree than kind (Weber 1968, 925; Povinelli 2006, 197; Tilly 1990). What is more, nation-states of both sorts long foreshadowed ethnicity, inc., having acted, almost from the first, as proto-corporations, concrete abstractions that possess sovereign territory, invest themselves in signs of distinction, and marshal their economic and cultural interests by recourse to law and war.
Ethnicity and nationalism, to be sure, are political artifacts of a broadly similar sort (Weber 1968, 392), both being mythopoetic fictions and imagined communities (Anderson, ibid.) sustained by idioms of genealogy and family. And mobilized under the sign of existential solidarity, exclusivity, and a commonweal. The former, moreover, is seldom ever erased by the latter: nationhood is a perpetual work-in-progress – a “daily plebiscite,” as Ernest Renan (1992) once famously quipped,15 a “cry of passion, a tug of war against reason,” noted Ernest Gellner (1965, 149; in T amir 2019, 422) – not least because heterogeneity almost always remains present to trouble it. This is most overtly so in postcolonies, whose histories have left them with a legacy of “tribalism” invented or exacerbated by the violent divisiveness of colonial rule (Mafeje 1971). But, with the turn to the political logic of neoliberalism – its celebration of deregulated economic interest over collective solidarity, privatization over a social contract, rights over responsibilities, locality over centralization – the sovereignty of civic nation-states has increasingly been challenged by claims made against it in the name of biocultural difference.
That challenge has provoked energetic push-back framed in emphatically ethnonationalist terms: hence Brexit in a Britain formerly known as Great; hence, too, the Trumpist call, amidst the ebbing global hegemony of the USA, to “Make America Great Again,” a coded euphemism for “white ethnic”; hence the appeal, in a Russia devoid of the Soviet Empire, of Russkii, broadly understood as Russian ethnic culture, language, and “traditional” values (Blakkisrud 2016);16 also the assertive rise of Hindutva, an exclusionary Hindu nationalism, in India (Basu 1996); and the strident efforts of the Alternative für Deutschland (Alternative for Germany, AfD) to essay “Germany [only] for the Germans.”17 These populist movements, and there are many more, have been fueled by the worldwide increase, under economic and political duress, of migration and other kinds of traffic across state boundaries; they speak to a crisis of coherence, of solidarity, of the ability actually to imagine community amidst fragmentary interests and impulses. Referred to by Anna Triandafyllidou (2021) as “neo-tribal nationalism,”18 this push-back invokes the homogenized nation-as-identity, claiming to defend the integrity of its culture, heritage, autochthony, and patrimony against difference-as-dissolution. As one observer put it in explaining the attraction of Brexit for so many Britons, “[it asserted] “a sense of rightful ownership”19 amidst, in the phrase of another, “the anger that some genuine British identity – remembered or misremembered – was being drowned within the shallow waters of the European Union…”20
It is in this context that the contemporary salience of nationality, inc., as a distinctive, late modern phenomenon, is to be understood. While the state might always have been a corporation in the broadest sense of the term, in recent times it has become corporate sensu stricto: a metabusiness, so to speak. It acts an und für sich, subcontracting and franchising out its operations to the private sector, financializing its biogenetic endowment, its intellectual property, and its other assets, commodifying its collective Geist to attract commerce, and creating a conducive fiscal environment for its stake-holder citizens. No longer simply a custodian of the treasury or a guarantor of the welfare of those citizens, government under “neo-liberal political rationality” (Brown 2003) has largely relinquished its role as a mediator among “class and sectarian interests” in the cause of a greater public good (Harvey 1990, 108). It is itself ruled by the logic of the market (Foucault 2008; see above).
As the state mimics a holding company, as the aforementioned line between politics and economics gives way, as the social contract is translated into the language of stake-holding, so nation branding becomes a potent vehicle of collective representation and so-called “world-making.” Increasingly, ruling regimes are told by their subjects: “market us” (Graan 2013, 281). Increasingly, the market is where the alchemy of legitimation and vitalization lies. And so heads of state become businessmen, and some businessmen become heads of state, be they Silvio Berlusconi or Donald Trump, Emmanuel Macron or Cyril Ramaphosa, Mark Rutte or Tihomir Oreškoviæ.21 On occasion, countries that lack a CEO-president call for their leaders to act like one: in Kenya, when Mwai Kibaki was elected in 2002, he was told “we want [you] to operate like the chief executive of a company and…ensure that the country ‘makes profit.’”22 The convergence between CEOs and presidents, suggests Tom W.C. Lin (2014, 1351f.), is not surprising: the two “form a double helix of executive power” at the center of contemporary economy, law, and society. This, he adds, is itself “reflective” of “the convergence of the public sphere of government and the private sphere of business,” along with the “trend towards the privatization of government functions” (p.1353). Hence the “construct of the President as CEO” (p.1354; emphasis added). And the nation as a brand to be managed and marketed, its being-in-the-world to be monetized.
From Ethnic to Nation Branding . . . and Its Undersides
As it seeks to recast twenty-first-century nationhood in the mold of the commodity form, nation branding echoes and extends the cultural and material logic of ethno- commodification. Now highly developed, widely theorized, thoroughly fetishized, the former is an analogical projection of the latter into the digital era. Yet conjuring the civic nation in ethnic terms always involves addressing a challenge. Because civic nationhood lacks the essential and essentializing coherence that ethnicity presumes, it has to assert homogeneity, fraternity, and a sense of affective connection in the face of social difference, cultural heterogeneity, and internal dissent; in the face, also, of the fact that the metaphors of kinship and genealogy on which nations draw tend to stretch thinly across their typically diverse scapes.
This is why politicians, confronted by forces that pull against national integrity – global capital, world religions, transnational movements and migration, the planetary electronic commons, border-breaching social media, and the like – invoke the emotive power of autochthony: of inalienable belonging rooted in a homeland by virtue of birth (Geschiere 2009). And why branded, culturally-authenticated commodity images are enlisted in essaying and enacting the value, and values, of nationhood. Ours, after all, is an age in which trade is taken to be the prime engine and index of wealth; in which diplomacy is displaced by professional marketing and the enchantments of advertising (Coombe 2012; Marsh and Fawcett 2011); in which the international order, formerly composed of more-or-less bounded national economies, melts into a largely boundless emporium for transacting the emblematic objects of national je ne sais quoi; in which patriotism may be explicitly asserted in shopping for homegrown brands, even in places where one might not expect it – like China, for instance, currently “undergoing a consumer brand revolution,” encouraged by the state, in which a nationalistic “young generation is…actively looking for brands that align confidently [with] Chinese identity.”23
Recent work on nation branding makes clear quite how pervasive it has become.
Professional ad men and women have grown adept at hyping their “indispensable” ability to engender esteem, trust, and investment potential for their client nation-states, especially in uncertain times.24 They point to an array of triumphal achievements: how stagnant, strife-torn Tatarstan elevated itself from the dreary Russian periphery by rediscovering a masterful medieval history and sense of ethno-national purpose; how Cape Verde, an arid archipelago off the African coast, became an attractive “melting pot of cultural flavour”; how the minuscule West Indies polity of St Kitts and Nevis became the world’s most patronized and popular – but far from the only25 – purveyor of citizenship (and second passports) acquired in exchange for a hefty investment in local real estate or donation to the country’s Sustainable Growth Fund.26
As this suggests, branding promises to exceed ordinary means and ends. In so doing, it is like the transformative magic of ritual. But is it ever unambiguously efficacious? It is never without excess, argues Constantine Nakassis (2013), never without a surfeit of meaning, always open to contestation, redeployment, even parody. As semiotic confections, brands invariably run up against other signs circulating in the world – and, in the process, often spawn unexpected associations. We have seen how, in the case of Latino, Inc., efforts to interpolate ethnic consumers by marketing “their” culture seldom take place without friction, often producing doubt, dispute, or censorship. Nation branding, like ethnic branding, traffics in a double abstraction. On one hand, it calls into being a collective identity, a tangible imagining, the very stuff of fetishism. On the other, it turns the content of that identity into a currency, a species of capital (ibid., 117). But as a medium of investment and speculation, its alchemic capacity to animate commodities and produce wealth is open to demystification the moment it fails to deliver.
And it has failed to deliver quite visibly of late, in tandem with recurring economic crises, rising rates of mass debt, and government-by-austerity. As often as not, states find it hard to back up hype with substance, thus to make good on the vaunted power of commodity images to stimulate production and/or consumption – especially where marketing seeks, by means magical and mimetic (Mazarella 2017), to breathe life into postindustrial urban wastelands and postcolonial or postsocialist peripheries. Efforts to brand and market Malta some years back, to cite one vivid example, were declared a “total failure,” and a costly one at that.27 Romania, to cite another, is said to have had a long history of unsuccessful attempts to sell itself and its cultural products.28 This, of course, presumes that success and failure are actually measurable in a meaningful way, itself a dubious claim (see e.g. Browning 2016).
Some ethno-nations brand themselves without relying on the ad industry to market their putatively unique capacities and commodities. Take, for instance, the Philippines. In 2008, an essay appeared in Nation-Branding.info urging the state not to employ expensive “market gurus.” Better to establish its own brand by directly selling its culture with more real substance, with its “true spirit and essence,” to the world, in order to “add value to practically everything associated” with the Philippines. In their own words, “Filipinos ARE the brand.”29 In 2011, the government formed a National Branding Council to “shape the…brand” And to create a “stronger [sense of] nationhood and national pride.”30 Of all the things that the Philippines offers in its own branded self- image, however, perhaps the most notable is “caring for others.” It is taken to be “innate in the Filipino culture,” embodied in malasakit (empathy).31 As a Manila newspaper put in, in 2017, “[b]eing a caregiver is not only a matter of profession …[It is] about deep love, respect and care to someone of old age or anybody else who needs treatment…This is something rooted in Filipino culture and an identity as a Filipino.”32 And something that has been steadily financialized. The country relies heavily for its economic well-being and social reproduction on remittances from migrant laborers employed abroad – not least from the very many women in the care sector, for which the Philippines has become known globally.33 The assertion of their culturally-validated expertise in this sector is also an effort to dignify and valorize low-paid service work.
As this suggests, it is not just cultural objects that have come to embody ethno- nationality in the global market place. So, in many contexts, has ethnically-indexed labor power. Indeed, it is here that the underside of ethnicity-in-the-marketplace becomes visible: in the long history of mobilizing difference as a critical mark of contrasts in human capacity and worth. Simply put, different ethno-racial populations are held to have dissimilar skills and capacities for work – menial or managerial, blue or white collar, cerebral or physical – and are deployed, managed, and remunerated in the planetary division of labor accordingly. Hence the bleak, often violent history of capital accumulation founded on brute ethno-racial exploitation, a.k.a., racial capitalism (Robinson 1983); hence, too, the long history of (more or less coerced) translocal labor migration. With the ever more complex division of productive labor across the world in the age of liberalization, with rising planetary inequality, and with mutating global supply chains, the flow of people on the move in search of wage work has been dramatically intensified. So, also, have the efforts of nation-states – both the exporters and the recipients of labor – to interpolate themselves into, and profit from, the traffic. Migrant workers stereotypically coded in ethno-national terms, patently, vary in their situation in labor market hierarchies, ranging from, for example, high-level Indian computer technicians and Pakistani doctors through professional Fijian soldiers to lowly paid, abject Mexican fruit pickers and Uyghur cotton workers; both of the latter, the fruit and cotton pickers, being part of a planetary pattern in which an overburdening percentage of debased agricultural work is done by ethnically-marked migrants.
It is into this context that Filipino care work fits. In 2006, the Manila Bulletin, one of the country’s most widely read publications, posted a prominent ad featuring then president Gloria Macapagal Arroyo and a woman named Mary Joy Bunil, both dressed in super-hero capes, along with 30 other women in maids’ uniforms (Guevarra 2014:130). Highlighting “the latest Philippines export commodity, the Supermaid” (italics added), the commercial portrayed these women as a “different kind of domestic worker.” It cited malasakit and repeated the claim that a special skill in caring for others is “innate” in Filipino culture. But the prominence of Filipino workers at the frontlines of transnational domestic and residential labor – which reflects a “crisis of care” across the world, especially in the Global North (Hochschild 2000) – has a less happy face to it. Filipino female labor migration, patently, is not new. It dates back to the time of US colonization in the early 1900’s. However, ethno-nationally driven labor brokerage has grown exponentially since 1970’s, using gendered and racialized tropes to sell migrant carers as preferred domestic workers – not least because they are notoriously vulnerable, being frequently unprotected by national labor standards, and hence open to exploitation and abuse (Nasol and Francisco-Mernchavez 2021).
The Philippine state is not alone in relying heavily for its economic well-being and social reproduction on the underside of its ethno-national brand, its exported, culturally- certified labor power. To the contrary, it illuminates a much more widespread phenomenon; vide the cases of, among others, India and Pakistan, the nations of Central America, and much of West Africa. Nationality, inc., especially but not only among the poorer polities of the planet, is frequently Janus-faced. Nation-states seek to sell their commodity image and branded cultural products on one set of global markets while, simultaneously, augmenting their coffers from the remittances of subjects who alienate their ethno-nationally validated labor power on other, equally global markets elsewhere.
Coda
Ethnicity and nationality, inc., then – primed by their commodity-branding, by the logic of the market in goods and labor, and by prevailing political, material, and social rationalities – seem here to stay, be it as accomplished social facts, active aspirations or unrealized fantasies. So, too, are other modes of incorporation that replicate them in substance and/or spirit. To be sure, the temporalities and trajectories of the identity economy lead in all directions. They run from nation to ethnicity, ethnicity to nation, and both to many other species of imagined community: locality, region, religion, race, and so on. All alike are vested in the commodification of culture and the presumption of shared essence – manifest in material and immaterial property, in human capital and labor.
But the identity economy is itself a symptom, not a cause. So, too, are the forms of commodification and incorporation in which it is imbricated. The rise of that economy is a corollary of the rush to financialize life itself. And to financialize the different forms of sociality, solidarity, and affect, of cultural affinity and conscience collective, in which life invests itself. It scarcely needs saying any more that our bodies, our selves, our quotidian activities, our very being world are all under threat of being reduced to a greater or lesser cash value; this in times in which trust in most forms of civic community – beyond the most immediate “hot” ties of blood and soil, and perhaps faith – have been . As the contemporary world places ever more pressure on us to become entrepreneurs of ourselves, both individually (as “me”) and collectively (as “we”), are encouraged to see our human capital lying in an essentialized personhood mediated by, among other things, race and class, gender and generation, sexuality and ethnicity. That is not all we are, patently, not by a very long way. Nonetheless, in these, the early decades of the twenty-first century, identity increasingly appears as an economy – and, reciprocally, economy appears irreducibly caught up in identity.
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Lecture: Decoloniality and Southern Epistemologies
Jean Comaroff of Harvard University speaks on “Theory from the South: Or, How Euro-America is Evolving Toward Africa”.
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After Labor
Concern has been steadily mounting, across the globe, that a “world without jobs” is fast approaching. And that wage labor as we know it is disappearing. “Work,” it seems, “is not working, for ever more people, in ever more ways.”1 But there is little agreement about how, why, where, or in what measure this is actually happening. Or what might take the place of mass employment as the grounding of economy and society in the foreseeable future. Why do we – scholars, citizens, politicians, people at large – seem congenitally unable to think beyond a universe founded on wage labor, both proletarian and white collar? After all, capital has always striven to free itself of a dependency on that labor to the greatest extent possible – to the degree, as it is now becoming more commonplace to note, that wage work has been an ideal rather than an actuality for many, perhaps most, people at most times across the planet.
The implication? That paid employment has always been more or less precarious, always a living anachronism, always threatened by the possibility of erasure. Why, then, has it remained so central both to popular and to theoretical understandings, alike left and right, of life under capitalism (Denning 2010), all the more so amidst anxieties about its immanent demise? To be sure, work has been said to “dominate and pervade everyday life – especially in Britain and the US – more completely than at any time in recent history.”2 So what exactly is unique about the contemporary moment? As we fail to conceptualize an age after labor, we seem ever more to be haunted by nightmares of our own redundancy, by surreal images of a world in which value is produced by other means – or by workers who are simultaneously living-and-dead, present-and-absent, human-and-nonhuman: zombies, robots, mutant species, and other assorted humanoids. What does this tell us about the afterlife of homo faber?
Might we enrich our answers to these critical questions by moving beyond the Archimedean limits of Euro-America? The latter may be the source, and the ultimate horizon, of so much of our theory-work on capital and labor. But, we shall argue, a more comprehensive history of global capitalism must embrace the enduring entailment of the Euromodern world in its antipodean others – the source, after all, of much of its animating energies as well as labor power in its most precarious, most devalued, most dehumanized forms. It is a history, we shall see, whose southern past the north appears to be re-living in this, as in so many other, respects (Comaroff and Comaroff 2012; Beck 2000).3
II.
In the late 1999’s, we wrote about the sudden appearance of zombies in the South African popular imagination (Comaroff and Comaroff 1999a). While it was foreshadowed in local figures of predatory evil, this specter took late modern shape at a particular moment, a moment when the already fragile infrastructure of black male working life had been threatened, quite abruptly, by a radically shrinking labor market. There was a cruel irony here: wage work, or at least a large proportion of it, was made superfluous at just the time when decolonization was supposed to transform the racial capitalism of apartheid into a social order that promised fair pay and a better life for all. The “transition to democracy” coincided here with a worldwide wave of neoliberal reform: reversing the high point, in the global north, of state-centered social welfare, regulation, and redistribution after World War 2 (see below), propertied elites sought to reassert their class interests against the rising power of labor on a planetary scale by pushing to liberalize capital, to open up free trade, to give the market full reign, and to champion the private sector (Harvey 2005).
As part of a rising hegemony, Western development agencies, under the so- called Washington Consensus, pressured governments in debt-strapped, emerging economies to outsource the functions of state, to open their borders to corporate capital, to accede to its demand for flexible, minimally protected labor, and to encourage processes of financialization – with dire consequences for most ordinary citizens (see e.g. Stiglitz 2002). In the upshot, post-authoritarian societies like South Africa experienced democratization as an ambiguous mix of enfranchisement and dispossession, simultaneous in- and exclusion; this as their new administrations sought to square liberal political freedom with the effects of mandatory laissez faire. In point of fact, global processes of deregulation had been gaining traction in such contexts since the 1970’s. But they accelerated appreciably in the 1990’s, when the dramatic decline in employment was accompanied by a surge of so-called “jobless growth.” As The Economist put it of South Africa, “the economy is doing nicely – but at least one person in three is out of work.”4
It was then that public talk about the intervention of an army of surrogate workers became audible: talk of an “invasion” of abject migrants (makwerekwere) who would take on any degrading job, and, more tentatively and even more abjectly, of ghostly beings raised from the dead, who toiled in a nocturnal economy for their avaricious owners. Zombies (dithotsela; also diphoko), specters that lacked speech and the animating qualities of personhood, bodied forth in popular rhetoric, song, media, even magistrate’s courts and industrial conflicts (Comaroff and Comaroff 1999a). They bore testimony to an occult force that appeared to exist “by sucking living labor” (Marx 1976:342; see also Carver 1998:14).5
Thus it was that wage work, at once valorized and rendered superfluous by the changing shape of the industrial economy, returned again in phantasmic guise, making inchoate threats to the established bases of human existence. Zombies, of course, have been a ghostly presence, a “profane illumination” (Benjamin 1978:179) one might say, throughout the long history capitalist modernity. Their historic associations with the predations of slavery and colonial extraction migrated into the US vernacular, probably during the occupation of Haiti from 1915 to 1943, where they were transmogrified by the insatiable culture industry into the “scientifically-reanimated, undead”: cannibalistic consumers – rather than ravaged producers – who became versatile figurations, across the world, for various sorts of late modern monstrosity, predation, and horror.6 Not least, in this regard, were the rapacious effects of ever more arcane modes of accumulation; hence, in recent times, the circulating tropes of “voodoo economics,” “zombie banks,” and “zombie companies” (Kane 1992; Comaroff and Comaroff 2012:40);7 South Africa’s deeply indebted electrical supplier, Eskom, said to be “the world’s largest power utlility,” has been described as a “state-owned zombie apocalypse.”8 Adds Aditya Chakrabortty from the UK, “The undead maraud around our popular culture,” but “[they are] also us. Britain in 2018 is stalked by zombie ideas, zombie politicians, zombie institutions.”9
As the product of ghoulish greed, the zombie bears uncanny resemblance to other recent figures of proletarian undoing, like the genetically engineered “equisapiens” of Boots Riley’s luminous allegory of capitalist alchemy, Sorry to Bother You (2018). The human component of this hybrid species is not left to chance: it is black and male. In writing about racial capitalism Hylton White (n.d.), draws on Moishe Postone’s (1980) argument about anti-semitism and the figuration of the abstract power of capital: if Jews appear as the “racial body of money,” as “will without labor,” blacks are “labor without will…labour-in-itself: a brute biological force in need of mastery.” Riley’s “horse people” are the artifacts of WorryFree, a corporation that, in the words of critic Jordan Miner, is in the business of creating “creatures that are only valuable because of the extra labor” – the horse power – “they can produce.” Robots, he adds, “aren’t as efficient.”10 Shades here of the “animal spirits” that have appeared, variously, in theorizing the essence of man under capitalism, from Marx (1976:229ff), who associated them with the force that “heightens the efficiency” of the worker, to Keynes (1936:161-2), who saw them as “[the worker’s] spontaneous urge to action.”
The robot, patently, is the other great nemesis of homo faber in these times. A recent study, tellingly titled, “‘You’re Fired,’ Says the Robot,” describes the prevalence, in the American workplace, of “technophobia,” an anxiety-related syndrome centered on new technologies, most notably robotics and artificial intelligence (McClure 2018). Similarly anguished is a 2018 op-ed essay by the Vice Chancellor of the University of Johannesburg.11 It features a prominent picture of the “first humanoid robot in South Africa” (Figure 1): the deceptively endearing “Pepper” has a map of Africa on its white metallic chest12 and the national colors around its neck. It stares intently into the eyes of its creator, a brown man, who apprehensively returns its gaze. Labor locks eyes with its mechanical replacement, whose artful, anthropomorphic form seems surplus to functional requirement. Like the zombie, the android, a robot in human form, re- presents, as a dialectical image, the figure of proletarian laborer both in the honor in the breach. Even as it is being rendered redundant, we remain entrapped in the fetishistic logic of wage work. It appears perpetually to come back, in archetypal human form, if only an agonistic measure of its effacement: an “estranged recognition” (Comaroff and Comaroff 2011:149), perhaps, of the fact that “it is capitalist accumulation itself that constantly produces, and produces indeed in direct relation with its own energy and extent, a relatively redundant working population…” (Marx 1976:782; Denning 2010).
III.
In one of his last essays, “Critical Theory and the Historical Transformations of Capitalist Modernity,” Moishe Postone (2017a:148ff) reiterated his long-standing disagreement with what he termed “traditional Marxism.” It concerned the role of labor under capitalism. Rather than the means by which humans transform nature to their purposes at all times and in all places, labor, he insisted, is a “form of mediation” peculiar to capitalism (p.149). Put more plainly, capitalism is an historical formation, one “in which labor” – proletarian labor, that is – is the iconic source of surplus value, and “the primary constituter of the social world” (Jay 1993:183). Marx’s own project, added Postone, was a critique of proletarian labor aimed not at its realization in unalienated, meliorated guise, but at its total overcoming. Read from this vantage, capitalism could not be transcended by way of a more equitable distribution of the fruits of industrial manufacture or by the collective seizure, on the part of workers, of surplus value. Both would leave existing relations of production intact.13 They would leave intact, too, the so-called “treadmill” that drives forward the process of accumulation and, hence, the contradiction at the core of capitalist modernity: that, with technological and other advances, proletarian labor becomes “increasingly anachronistic” (Postone 2017b:50), increasingly irrelevant to the generation of wealth or to brute productivity – and yet it remains essential to the economic system of which it is a constitutive part. And to its endogenous sense of how value is to be created.
Thus it is that, historically, capitalism “ceaselessly generates what is ‘new,’ while regenerating what is the ‘same’,” moving beyond the necessity of proletarian labor while continuing to assert its indispensability (2017b:48,50). While it may produce the possibility, out of its own internal workings, of giving way to other kinds of social system, to different social formations, it seems systematically to prevent their realization. Thus it is, too – and here we add our own gloss on Postone’s statement of the contradiction, and its anticipation in Marx’s concern with the deskilling, devaluation, and demise of labor14 – that, as wage work comes under threat, it typically returns in refigured, re-imagined, dehumanized forms. Among them, as we note in our opening fragments, are the specters of the zombie, the android, the mutant: the laborer who requires no pay, whose toil is pure surplus value, who has the bodily form of a human worker but none of the needs. A ghostly figure of human labor under erasure this, one that simultaneously retains its original meaning, says Derrida, yet is “rub[bed] out” (Anderson 2012:4; cf. Derrida 1976:61; Comaroff and Comaroff 1999b:290). But the zombie, an illumination from the suppressed underside of the long story of capitalism, also makes evident something more: the invisible story of disenfranchised, racialized labor born of historic plunder and imperial dispossession. Labor ab initio deemed deskilled, devauled, archaic. And frequently, wageless.
IV.
Modern conceptions of work, whatever their provenance, tend toward the metaphysical. However prosaic and utilitarian their definition of material production, they draw on the suppressed theological roots of liberal thought that takes labor to be a defining attribute of human being, the capacity that permits the species to separate itself from nature, acquire property, make history, and reach for the gods. Marx (1976:127) was not alone in seeing labor as the essence of an “exclusively human” ability, a mindful practice. But, like Postone after him (above, p.0), he also insisted that, in its prevailing proletarian form, it is the unique product of capitalism; an historical paradox this, given, as we noted earlier, that capital, under the sign of producing value, has always sought to free itself from its dependency on wage work by alienating and discounting it, by maximizing the surplus extracted from it, by quite literally dehumanizing it.
This paradoxical proposition – that labor is essential to the ontology of human life under capitalism, and yet is undone, at the same time, by the conditions under which it has evolved – is critical to any understanding of the history of the past in the present. And to contemporary debates about the nature of work and its futures.15 Not only was wage employment, for the most part, a consequence of dispossession but, in the world at large, wagelessness has always been more common than paid labor (e.g. Denning 2010; Broad 2014:214). That said, Romantics early and late have insisted on a vision of toil that transcends instrumental function: it is artful, ethical, redemptive (Hughes 2007). Liberal and Marxist thinkers, too, have evinced a sense of its intrinsically moral aspect (Weeks 2011:12; Muehlebach 2012). But they have tended to sustain a more restricted, normative conception of work as a materially productive, remunerated activity. Feminists, by contrast, see this normative conception as irredeemably masculinist, blind to the essential productivity of unpaid domesticity and its contribution to the generation of wealth (Federici 1975; Coulson et al 1975; Beneria 1981).16 Scholars of racial capitalism (Wolpe 1972; Alexander 1979; Robinson 1983), moreover, have shown how the structural articulation of gender and race has served to devalue and debase black labor by shifting the costs of its reproduction onto women, often rural women, operating mainly outside the market economy. Not only does this suggest that waged and unwaged toil are interdependent and alike socially necessary; hence the coining of hybrids like “peasantariat” (e.g. Parson 1984) or “semi-proletariat” (e.g. Wallerstein 1976; Broad 2014:220f.) to describe colonial class formations. It also makes plain that modes of defining and classifying occupations are always ideological, mobilizing intersecting axes of difference (race, gender, age, civic status) and types of activity (skilled/unskilled, kin/market-based, affectivel/material) to prioritize, rationalize, and discriminate in the name of accumulation (cf. Bear et al 2015; Yanagisako 2012). Self-evidently, capital, colonial and metropolitan, past and present, has always been more diverse in its modes of operation than hegemonic narratives are wont to suggest. But the more general point is that the history of capitalism has reenacted, perennially if in different manifestations, the contradiction at its core, asserting the centrality of labor while discounting and disappearing much of it.
As we shall see, the proliferation of occupations, skills, and kinds of compensation attendant on the restructuring of capitalist production from the late twentieth century onward plays out much the same contradiction, the same counterpoint, in a different key. The labile routines, flexible (even “zero hour”) contracts, and deregulated modes of accumulation that comprise lives and livelihoods in the contemporary moment (Bear et al 2015; Calvão 2016) – their uncertainties, their precarities, their ruptured temporalities – may seem unprecedented. In the age of the “gig” economy, of rampant financialization, rising self-employment, and the waning market for formal jobs, they may appear to have emancipatory possibilities. Hence their celebration by “post-workists” (Frase 2016) seeking a “[life] beyond the colonizing power” of formal employment (Frayne 2015:67) and the daily grind of “bullshit jobs” (Graeber 2013); also by those who claim that more fluid, expansive, “intelligent” forms of labor might provide the basis for a new commons (Hardt and Negri 2004:109), a new “grammar of the multitude” (Virno 2004). But much of what look to be new sorts of occupation actually go back a long way – often unmarked, unremarked, unremunerated – only to return in the here-and-now in renamed, rebranded guise. The “flexibility” and “casualization” associated with the neoliberal moment merely puts a techno-economistic gloss – in the ostensible cause of efficiency, growth, profit, even creative disruption – on forms of job insecurity, piece work, un- and underemployment, corporate-friendly contracts, and the scanting of labor protections integral to the longue duree of capitalism (cf. Broad 2000); this notwithstanding its talk of the dignity of the wage. Take, for instance, emergent categories like “affective” and “immaterial” work. They may acknowledge feminist demands for recognition of the unwaged, largely invisible labor of domesticity, nurture, and social reproduction. But they also tend to sentimentalize the very nature of that labor. Which is deeply ironic, since it is precisely their sentimentalization – their “elevation” to the decommodified domain of the “priceless” – that has been key, historically, to the feminization of womens’ activities, their literal de-valuation, and their confinement to the “sacred” space of the home (Fedirici 2008; Bear et al 2015). What remains clear, however, is that being recognized as bona fide labor has not ensured that they are remunerated at anything remotely commensurate to the value they produce or the time invested in them.
In summary, then, what all this points to is a convergence of two processes whose entailment underlies the latest chapter in the unfolding relationship between capital and labor, its intrinsic contradiction, its working out in the “new” global economy – and our reading of this moment, both in theory and in its historical realization. One of those processes lies in the morphing planetary geography of labor. By recommissioning the structures of colonial extraction, corporate capital – facilitated by (more or less “captured”) states almost everywhere – has (re)constructed commodity chains in such a way as to decentralize, distanciate, fragment, and render mobile its sites of operation (cf. Broad 2014). [See brands and their surfeits; Nakassis] Already in the 1970’s, this was anticipated in what was called the New International Division of Labor (NIDL; Fröbel, Heinrichs, and Kreye 1980), a concept criticized at the time for ignoring the persistence of older metropolitan structures and their interpolation with emergent forms, but recently recuperated to take account of the intensified implications of techno-advanced, translocal manufacture on a global scale (Starosta 2016).17 As a result, what had hitherto been proletarian jobs in the nations of the north have migrated to southern reaches: postcolonial worlds erected on a mix of occasional (“flexible”?) contract work in the formal economy and various modes of value production in so-called informal economies (Hart 1973). Much of this activity, past and present, has been centered on the household and its surrounds, on extended (sometimes corporate) kin ties and feminized labor,18 on close social and religious networks, and on locality; a good deal of it involves petty commodity production, micro-marketing, “putting out” for industry elsewhere, and “penny capitalism” of one or another sort (e.g. Tax 1953), often implicating creative credit management (James 2015; see below). These are worlds in which material deficit imposes on individuals and families, especially women, an onus for multifaceted survival strategies. Such strategies, perforce, often include taking the cheapest, least protected, most insecure, most casualized employment made available by capital under conditions of maximal deregulation; this while simultaneously operating in the labile, flexi-environment of the informal sector. Here, at the frontier of “the race to the bottom,” both corporate capital and its rogue competitors – think blood diamonds, coltan, endangered species, narco-commerce – experiment most violently in their efforts to extract optimal returns. Consequently, fabrication tends to be reduced to its most elemental, to one operation in the commodity chain, paid minimally for each productive act and for nothing else. And likely to move on abruptly to another elsewhere, with little notice, if conditions favor doing so. As these sites open up for business, jobs and makeshift infrastructure migrate to them, putting northern labor in competition with, and displaced by, their more abject, more vulnerable antipodean counterparts.
This is where the second process enters the mis-en-scene. As the attenuation of the proletarian labor market has made itself felt in the global north – with our caveat that its economies have never been anywhere near fully proletarianized, always heavily dependent on transient workers and unpaid, feminized toil – there has arisen a lively facsimile of the informal sectors of the south. This creeping informalization, as formal work gives way to diverse kinds of casualization, is partly subsumed by the growing “gig” economy, partly by other “economies” to be described in detail later: such things as the sharing economy, the caring economy, the artisanal economy, the intimate economy (below, p.000ff.). These are neither proletarian nor regularly waged. They depend on deploying the vitalism of the human body, its capacities and it properties, as micro-capital that may be put to the purposes of accumulation: activity centered on the household and, more generally, the private sphere, thus to erase, ever more, the line between sites of production and reproduction, male and female, work and home, normatively separated with the rise of industrialization. And so the infrastructure and accoutrements of the domestic domain – cars, rooms, private computers, smartphones, the kitchen table – are turned into assets that yield disposable income, as may be hospitality and intimacy itself. And so everything becomes capital, in prospect or in practice, everything the object of financialization, including, maybe most of all, the neoliberal self. Of course, many of these tendencies toward the informal, broadly conceived, have always existed, more or less overtly if unmarked, in northern contexts as well. What has changed is their proportionate relation, in labor demographics, to formal wage employment, alike proletarian and white collar, domestic and migrant; their recognition as a measurably significant part of material, social, psychic, and ethical life; and, as we shall see, their partial reappropriation, through various sorts of so-called “platform” business, back into the formal sector that spun them off. In all these respects, patently, the global north is coming more and more to resemble the global south (Comaroff and Comaroff 2012), living its history, so to speak, as Secondhand Time (Alexievich 2017). Another instance this, perhaps, of Rancière’s (1999:113) claim that, under prevailing global conditions, we live the suppressed secrets of modernity shamelessly, unhidden; in this instance, to restate it in slightly different terms, the contradiction that modern capitalism is erected on the elemental necesssity of labor which, at the same time, it seeks constantly to devalue and displace to the point of redundancy.
This contradiction – played out recursively over the past centuries and across the entire world – is also manifesting itself, with rising intensity, in the experiential and political fabric of everyday life in the present continuous.
Thus, on one hand, almost everywhere, public discourse continues to speak as though a waged population remains the norm. Labor as the fons et origo of economy and society – the prime basis of social value, the first and last source of human dignity, the core of material and civic existence – has lost little of its idealized purpose. “Ironically, while the ‘age of work’ seems to have come to an end,” observe Cedarström and Fleming (2012) in Dead Man Working, a darkly provocative reflection on the zeitgeist of our times, “working has assumed a total presence – a ‘worker’s society’ in the worst sense of the term – where everyone finds themselves obsessed with it.”19 If anything, growing anxieties about its precariousness have heightened its psychic centrality: a compulsive preoccupation with employment drives mainstream political manifestos, visions of education, and criteria of self-worth.20 Even the finance sector, where value is accumulated by means and instruments of ever greater abstraction – this by distancing itself as far as possible from manufacture and service, indeed from the commodity economy tout court, to which it denies any anchorage or point of reference – harks back to the language of labor: it refers to what it traffics in as “products,” as though they were commodities yielded by honest toil, to the profits it yields as “earnings,” and to itself as an “industry.”
This is hardly surprising: “Work is the primary means by which individuals are integrated not only into the economic system, but also into the social, political, and familial modes of cooperation,” notes Kathi Weeks (2011:8). It is ”a basic obligation of citizenship.” And, ethically if not legally, also something akin to a right. Hence statesmen everywhere speak in the promissory language of “bringing back jobs” in received proletarian and white collar guise; Donald Trump’s notorious fixation, in 2016 and after, on reviving the largely defunct US coal industry is symptomatic of the nagging impasse between the idealization of blue collar production in America and its cynical decommissioning – its simultaneous presence and ever more blatant erasure under pressures of profitability.21 For their part, voting publics respond by taking promises of job creation seriously; low unemployment is regularly invoked as both an objective and an achievable measure of effective governance – even if a job does not yield an income, a matter to which we shall return.
To be sure, whatever form it may take, however it may metamorphose, wage labor endures, with almost uncanny persistence, as the perceived basis of species-being. In the USA, notes Derek Thompson (2015), “[i]ndustriousness has served as America’s unofficial religion since its founding. The sanctity and prominence of work lie at the heart of the country’s politics, economics, and social interactions.” Similarly in Britain, argues Joanna Biggs (2015:264), where labor gives life meaning “when religion, party politics and community fall away.”22 And not only in these places. Employment, a.k.a. “decent jobs” for its citizenry, is typically portrayed as the most critical function of the nation-state everywhere; hence the millennial prominence, in government manifestos – left and right, north and south, east and west – of putting “the people” back to work, despite the repeated failure to do so.23 Cyril Ramaphosa put it front and center in his State of the Nation Address (SONA) to South Africa on 7 February 2019: “jobs” was the single most repeated word, used thirty-three times in a seventy-nine minute speech.24 Every previous president, in every SONA since 1994, has done the same thing, if not with the same stress-by-repetition.
On the other side of the contradiction is the rising apprehension that “the end of work” is already at hand, never again to be reversed. Almost quarter of a century ago, economist Jeremy Rifkin’s The End of Work: The Decline of the Global Labor Force and the Dawn of the Post-Market Era (1995) echoed that apprehension. It argued that “worldwide unemployment would increase as information technology eliminated tens of millions of jobs in the manufacturing, agricultural and service sectors,” with a “devastating impact…on blue-collar, retail and wholesale employees.” It also resonated with the fear that “the workplace would become ever more stressful,”25 that corporate managers and knowledge workers might benefit but that the middle class would shrink, many of its jobs, perhaps proportionally more than proletarian ones, replaced by screens and machines.26 Rifkin’s thesis was greeted with a measure of scholarly skepticism (see e.g. Caffentzis 1998 [2001]), among other things for its techno-determinism, for over-reading the effects on the job market of the factors he had identified while ignoring others, and for relying on a simplistic, normative conception of employment. But, like Richard Sennett’s (1998) account of changes in the structure of work-and-career at the hands of “corporate re- engineering”27 under the “new capitalism” – also Ulrich Beck’s bleak “destandardization of work” (1992) and the demise of “work society” (2000) – it captured a dawning American nightmare.
That nightmare is epitomized by a spreading rustbelt, where the flight of industry, the technicization of what remains, and the concomitant eclipse of labor have become iconic of economic, social, cultural breakdown. Hence the terrifying images, conjured up by the culture industry, sociological futurism, and social media, of haunted, cityscapes bereft of the assembly line and the punch card, dotted with derelict stores, boarded up schools, delapidated homes, and abandoned churches, criss-crossed by windswept, empty streets. In sum, a cadaver left behind as industrial capital moves away and what Soules (2014) has termed “zombie urbanism” takes its place, turning decay into revenant assets through financialization and the displacement of production to yet more precarious, exploitable elsewheres across the planet.
The anxiety that work is becoming anachronistic, that is under terminal threat, is anything but new. Like the fact of widespread wagelessness, it is as old as modernity itself. In the late sixteenth century, Queen Elizabeth 1 refused to patent a knitting machine because it imperilled the jobs of “young maidens who obtain their daily bread” by handcraft;28 in the early 1800’s, English Luddites attacked the stocking frames that looked to devalue their skill and their livelihoods (Thomis 1970); and, in 1862, grain shovelers in the Port of New York demanded protection against the onslaught of elevators that rendered them redundant (Spann 2002:140). Similarly almost a century later: “Austerity policies, low wages and automation…were also of concern in the 1950s,” a Union Perspective Blog noted in 2015. But the head of the United Auto Worker’s Union, confronted by robots newly placed on the vehicle production line, had his own rather laconic response. He is said to have asked Henry Ford II, in 1952, “Henry how are you going to get [those] robots to buy your cars?”29
Economists might speak of the “Luddite fallacy,” insisting that, rather than displacing skills or destroying occupations, new technologies merely realign existing divisions of labor, often to positive effect. But this hardly accounts for the social and existential dislocation – and the capricious trade off of lives, careers, and futures – occasioned by the radical reorganization of work. Witness, most recently, the felt effects across the world of casualization, outsourcing, and mechanization; of the polarization of employment markets within and between nations; and of the reduced quality of so many waged jobs. Hence Cedarström and Fleming’s “dead man working”; it evokes precisely the sort of fear-inducing zombification with which we began. In what Brynjolfsson and McAfee (2014) call the Second Machine Age, artificial intelligence and “brilliant” machines have changed the name of the game: they have colonized even some of the most creative, most intuitive professions – from medical diagnostics through criminal detection to musical composition – formerly assumed to be reserved for “humans only” (Thompson 2015). Recall here the fate of horses, once regarded as second only to homo sapiens in their indispensability to divers forms of material production.30 No species, it seems, has the cunning, capacities, or nobility to be secure from the relentless quest for better, more worry-free returns on labor time. Remember, here, those indentured equisapiens from the spooked imagination of Boots Riley (above, p.00): corporate capital might yet find the body of the post-worker, in whole or in part, more lucrative than a mechanical alternative.
Since the 1990s, as our opening fragment suggests, angst about the impact on wage labor of the knowledge economy and of robotics – as well as other AI and techno-developments – has taken on hyperbolic proportions. A widely publicized report by McKinsey Global Institute (2017),31 for example, based on research in forty-six countries, has it that 800m jobs will be lost to robotics alone by 2030; less cited is a passage (p.3) adding that this does not necessarily mean mass unemployment, allowing for shifts in population demography – and, as Thompson (2015) notes for Youngstown, Ohio, iconic in the US for the end of work, the move of the unwaged into other forms of occupation. In equally agitated vein, an Oxford University study forecast, in 2013, that “machines might soon be able to perform half of all US jobs” (ibid.). The anxieties provoked by all this, filtered through social media, are especially acute at the already marginal edges of industrial workforces: among people of color, immigrants, those with limited knowledge capital and digital literacy. Thus a lively, all female YouTube discussion on “Black People vs. Robots,” curated in January 2019 by Data for Black Lives.32 Debate dwelled on the particular vulnerability of African American women, whose gains in personal service jobs since the 1970’s – in sales, transit, bank- telling – have proved especially vulnerable to automation. No sooner had these gains been realized, it was noted, than they were lost again; shades here of the newly enfranchised black South African laborers after apartheid, recognized and reduced to redundancy in a single stoke. The value calculations that drive investments in new technologies seldom factor in the social or material costs of human disposability, let alone their psychic effects. Typically, the loss of work – like falling wages and reduced pensions and other benefits33 – is blamed instead on the inefficiency, or the “unreasonable” wage demands, of the workers themselves.
The precarity of workers at the margins, their structural impermanence in the formal economy, links them to other historically mobile wage laborers: migrants, currently the object of moral panic pumped, in many quarters, by neonationalist politics. Alike in Europe (see e.g. Pijpers 2006), the USA and UK,34 and the global south (e.g. Gordon 2014), these “transients” are popularly thought to seize the jobs of deserving citizens – despite the fact that they are essential to the reproduction of national economies, as Brexit Britain, circa 2019, is fast discovering.35 [Lack of labor is actuall driving emchaniszation in the US, where it is held by ovserers to be less efiicient than human labor. Primed in large part by nostalgic imaginings of homogenous, sovereign political communities, secured against the negative effects of global laissez-faire, these visions evoke a world that never really existed: societies composed of gainfully working members, each according to their abilities. But metropolitan Europe and the US – indeed, capitalist econom ies from their beginnings, as Cedric Robinson (1983) so carefully showed – have always rested on their seamy, suppressed undersides: their shadowy, unfree workers (Calvão 2016), a mass of paupers, in a technical sense, sans permanent jobs or independent means of subsistence (cf. Jones 1971).These were not enslaved and colonized populations abroad, but the semi-indentured back home, usually people from the edges of empire who have been kept well away from sites of secure, formal employment in both industrial and post-industrial times. [as one observer from agribusinee recently obsreved: farm work/food production across the world is in the hands of immigrants.] This reinfoces yet again the fact that it is leess naked economic determinism, but the complex ideological cast of modern captalism that is a key driver: capital strives to free itself from human labor by non-human productive means. The obsession with robotics…even where humans are more efficient…[NYT)
How, then, is the contradiction at the core of the relationship between capital and labor – in both its theoretical/historical and its experiential/pragmatic registers – addressed and resolved in the these, our troubled times? Why do received forms of work, rendered anachronistic, redundant, and/or surplus to contem porary requirement, nonetheless remain their elemental (“ontological”?) significance at the core of late modern capitalism? And why do they keep returning, often in metamorphosed, sometimes spectral, guise. How, more broadly, are we to think an anthropology of labor under capitalism for the twenty-first century?
How, then, is the contradiction at the core of the relationship between capital and labor – in both its theoretical/historical and its experiential/pragmatic registers –addressed and resolved in the these, our troubled times? Why do received forms of work, rendered anachronistic, redundant, and/or surplus to contem porary requirement, nonetheless remain their elemental (“ontological”?) significance at the core of late modern capitalism? And why do they keep returning, often in metamorphosed, sometimes spectral, guise. How, more broadly, are we to think an anthropology of labor under capitalism for the twenty-first century?
How, then, is the contradiction at the core of the relationship between capital and labor – in both its theoretical/historical and its experiential/pragmatic registers – addressed and resolved in the these, our troubled times? Why do received forms of work, rendered anachronistic, redundant, and/or surplus to contem porary requirement, nonetheless remain their elemental (“ontological”?) significance at the core of late modern capitalism? And why do they keep returning, often in metamorphosed, sometimes spectral, guise. How, more broadly, are we to think an anthropology of labor under capitalism for the twenty-first century?
V.
A historical parenthesis at this point, albeit a rather important one. It comes again courtesy of Moishe Postone (2017b:40-1) who, following Piketty (2014) and others, reminds us that the history of inequality, over the past century, has not been linear. To the contrary, it has fluctuated visibly, in consonance with other economic indices. After a period of deepening inequality in late nineteenth and early twentieth centuries there came a period, around the middle of the twentieth, during which it was sharply reduced, only to be followed by a reversal from the early 1970s: a resurgent, ever more extreme skewing of wealth and political power. This trajectory, he notes, was global, its three periods marked by a distinctive trend in average rates of economic growth: relatively low and slow in the first, more than doubled in the second, and decreasing palpably in the third. The pattern is clear: both growth and per capita GDP rose, especially in the middle phase, as wages increased and levels of inequality dropped; conversely, both have waned as wages have stagnated and levels of inequality risen. Since 1973, Postone adds, standards of living have fallen observably for the majority of Americans – and, he might have added, for many across the planet, both north and south – as income gaps have widened. That optimal second period, post-World War 2, is the one associated, in the archaeology of capital, with state- centric Fordism, underpinned by a Keynesian ideology of economic management. And by sanguine imaginings, at least partly realized, of a world of full employment, workers’ rights, and comprehensive social welfare, extending to the protection of citizens against joblessness, homelessness, ill-health, and indigence.
A quick look at employment figures in this respect – figures that, as we shall argue, are to be read as much for what they hide as for what they reveal – is indicative. In the USA, for example, joblessness in the second half of the 1960s, when much more of the active population was counted than is the case today, never rose higher than 3.8%. In the early years of the Reagan administration, as the Fordist era gave way to the neoliberal, it rose above 8%; 10.8% in 1983.36 What is more, the African- American unemployment rate appears to have been roughly double that of whites for for those late twentieth-century decades.37 Likewise the UK, whose figures for 1945 to 1971 varied between 1.2% and 2.7%; it averaged a slightly higher 3.12% between 1952 and 1967. In 1983, under Margaret Thatcher and the Conservative Party, by sharp contrast, it reached a startling 12.9% (McGaughey 2018:5) – with blacks even more likely to suffer joblessness than in the US at the time.38 This is all the more striking in light of the fact that, in 1978, the Conservatives had unleashed an election slogan, designed by admen Saatchi and Saatchi, that proclaimed “Labour Isn’t Working.”39
Tellingly, the history of trade unions in the USA and UK echo these trends, although it is as well to keep in mind that a large proportion of the population working without formal wages has never been included in them (Denning 2010). In 1954, 34.8% of all American wage and salary workers were union members, a figure that went down to 20.1% in 1983, soon after the attack on labor by the Reagan administration. It now stands at 11.3%.40 The power of the British unions, at its height in the 1960s and 1970s, was radically eroded during the 1980s at the behest of rising Thatcherism and its corporate backing. As archives released thirty years later show, it set out quite explicitly to “crush” these politically influential organizations41 – although revisionist conservative media prefer to attribute their demise to globalization,42 while another, more technical, view has it that the high inflation of the 1970s created a superfluity of labor that greatly weakened them.43 The ironies here are unmistakeable.
If growth and GDP are taken to be significant indices of material well-being, both the US and the UK were at their healthiest during times when jobless rates were at their lowest, labor unions at their strongest, and inequality at its most attenuated; times, also, when the vision prevailed of an international order of new “developing” nations, aspiring to forge liberal modern economies and democratic societies in the aftermath of colonialism. Of course, there are any number of contingencies that affect fluctuations in employment and inequality, among them inflationary cycles, recessionary pressures, market “corrections,” and political upheavals. But our point does not lie in the specificity of these numbers. It lies in the fact that they speak, if tacitly, to a historical consciousness that recalls the post-W orld War 2 decades, in respect of national economies and societies, in a particular way.
Those post-World War 2 decades – the coming-of-age years of the still powerful “baby boomer” generation – sustains a paradigmatic presence in the sociological imagination. This, in many ways, was the moment at which liberal democratic modernity, as retrospectively remembered, reached its zenith: at which talk of the Great Society, in its various global northern variants, appeared most persuasive; at which poverty and insecurity seemed to recede in the face of the norm of lifelong employment; at which the struggle for civil rights and the recognition of difference, most notably in respect of race and gender, looked like it had made permanent advances. But hiding in the plain sight, just off camera, there lurked persisting forms of exclusion, inequity, and injustice: in the impoverished black ghettos of US inner cities, for example, and the bleak estates of Northern Ireland; in the poorer reaches of immigrant England, the target of xenophobic outbreaks; in the violent theaters of neoimperial warfare in Southeast Asia and in innumerable other places. Recall that Martin Luther King was in Memphis, in early 1968 before his assassination, in support of a strike of African American sanitation workers, protesting their deadly dangerous, poorly paid, minimally protected jobs.
Some saw, in these sites of immiseration, near and far, the possibility of popular struggle against the structures of capitalist power across the West; to wit, C. Wright Mills’ “Letter to the New Left” in New Left Review of September-October, 1960, and the subsequent rise of mass socialist and black power movements. But the superpowers themselves were avidly pursuing Cold War proxy battles for control over nominally independent postcolonial nations, the latter increasingly peripheralized by those setting the terms of international commerce; at the same time, those powers also took pains to crush dissent at home, ascribing it to “foreign interference” attendant on Cold War antagonisms and/or to communist provocateurs. And all the while, in tandem, there was a mounting resurgence of conservative forces that decried any kind of welfare state regime – in the US, New Deal liberalism, in the UK and elsewhere in Europe, labor driven socialism – as an unfortunate and dangerous development that undermined individual freedom and pointed towards totalitarianism (Goldwater 1960). And so ended the post-war period, with its aspirations to etatist social democracy. From the 1970’s onward, as we noted earlier, those conservative forces were to capture the political center and push ideological orthodoxy in a contrary direction. Capital responded to the gains made by organized labor and civil rights activism in Euro-America in the mid-twentieth century by devising new free trade mechanisms under a “program of global restructuring…oriented toward altering labor markets and the organization of work” (Broad 2014:215). And so the long, dialectical struggle between capital and labor entered its latest chapter: wherever it could, the former, embodied in an ever more powerful corporate sector, pushed for privatization, deregulation, labor-free financialization, reduced legal liability, and policies of austerity at home – and reconfigured, flexibilized, outsourced production abroad, to places where workers were more abject and less protected.
Still, for all the reverses that have occurred since, the postwar conjuncture continues, in critical respects, to be the normative template against which social expectations tend to be measured, even as the gap between those expectations and reality grows with every passing year. And so it remains plausible to speak, in the future perfect tense, of mass employment and the possibility of secure salaried work for all (see below, p.00) – undergirded by a modernist mythos honed in an age in which labor seemed to approach the most equitable pact possible with capital, in which, as we have said, the liberal idyll appeared within reach. It is a mythos that lingers even as, for more and more people, its promise disappears into the realm of the unreachable, the unreal. And gradually, especially for rising generations, the unthinkable.
Which takes us back into realities present, into the present continuous now almost fifty years in the making, a neo-present without a foreseeable denouement.
VI.
Simply put, how, then, are we to read the planetary geography of labor, its empirical lineaments, in the here-and-now? Has work really come to the “end” of (its) history? Self-evidently, many people do still toil in the manufacturing and service sectors of both the global north and the global south. And, with ongoing shifts in the ecology of production, new jobs are created. The low official unemployment figures for most Euro-American nation-states – which we are soon to deconstruct – make that much plain, even if they do not speak to the nature of those jobs.
[[In the global south, long home to a thoroughly racialized colonial capitalism, extractive industries, factories, and sweatshops continue to hire people who have no alternative but to be exploited, people whose labor has never been remotely “free,” whose effective indenture has displaced a rising proportion of Euro-American wage earners. As this reminds us, the imbrication of the south and the north in this respect – long written into the deep history of empire – has intensified since the 1970s with the space-time compression of the global economy (Harvey 1990); specifically, with the increasing velocity and brutality with which capital has taken to extracting labor, land, and resources (mostly) from debt-strapped postcolonies rendered accessible and vulnerable by so-called “structural adjustment.” Hence, for example, the indivisible the link, as Fedirici (2008) notes, between the post-industrial computer worker in Silicone Valley and the pauperized digger of coltan, essential to digital technology, in war-torn Eastern Congo; and, more extemely, the disemployed US garment worker and the lowly child laborer in Cambodia.44 ]]
At the same time, as we have intimated, the mechanization, modularization, and dispersal of wage work has served its devaluation by allowing production to be parceled out, geographically: in the age of the “planetary labor market,” observes Mark Graham,45 “millions of jobs can now be done from almost anywhere on Earth,” even at the level of the micro-task. enabling firms to take advantage of what has been called “the global reserve army” on a “per-click” rather than a per-person basis. Employees in remote reaches of rural Central Africa may work in some of the twenty-first century’s most advanced tech industries, carrying out routine tasks – like basic data recognition and classification – that machines cannot yet perform. These workers are components of an overall process about which they are told practically nothing, including the fact that the very tasks they are performing are likely soon to render them and their kind redundant. And while, in theory, the flexibility of geographies of production could distribute the opportunity to work across the world, in practice, says Graham, they exert “huge downward pressure on wages and working conditions” everywhere; Kaushik Basu (2016:3) – just one voice in a fast growing literature aptly dubbed “Globalization, Labor Markets, and Inequality” (Dadush and Shaw 2012a; a) – refers to this effect of planetary articulation as “labor-linking.” It is no accident, in this light, that the make-shift, open-air factory described by Graham is located deep in the Central African countryside: long histories of violent extraction in colonial contexts, as we have already intimated, have always been the underside of the Euromodernist romance of free labor. Postcolonial work often survives, in the age when labor migrates with less friction than people,46 because African workers are often still cheaper than machines. Even quite highly skilled workers, as Nina Sylvanus (n.d.) shows, may remain less costly to capital than their robotic replacement – as they are in African ports,47 where, unlike in, say, Hamburg or Rotterdam, crane operators have not been substituted by nonhuman “solutions.” At least not for now.
In other words, partly because of the globalization and reorganization of productive work, partly because of the way that capital has come to redefine its relationship to labor and technology, secure, emplaced employment in advanced industrial societies – the sort on which, ideologically at least, livelihoods, social benefits, long-term career trajectories, and local communities were thought to be founded until fin de siècle – has given way everywhere, north and south, to a quite different regime. Whether more or less people are actually “employed” (whatever that may mean today),48 whether there are more or less jobs (however they may be defined), the corporate capture of the state, financialization and deregulation, the rising hegemony of the market, and the re-articulation of the planetary economy have led to an ever greater proportion of received forms of work likely to migrate abruptly to more exploitable sites, to be mechanized, to be casualized, to be reduced to piecemeal (“per unit” or “per click”) operations – or, in the case of extractive industries, to be displaced when its products, like diamonds, are made by new synthetic means.49 Either way, as it has become commonplace to note, real remuneration under the new regime tends either to be largely static or liable to downward pressure,50 open to wage theft by corporations or labor brokers, and perennially uncertain.51 Which compels workers, class and race and gender and generation notwithstanding, to become entrepreneurs- or contractors-of-the-self: responsibilized, risk-bearing persons, possessed of their species being-as-capital; neoliberal subjects, that is, of the sort characterized by Foucault in The Birth of Biopolitics (2008) – and as anticipated in the post-Keynesian economics epitomized early on by Gary Becker’s Human Capital (1964).
For those who find it difficult to remain in the conventional workforce, or to find a “traditional” job – rising numbers across the world, uncounted in national statistics (see below), have stopped trying – the pursuit of alternate means of securing an income presents itself as a matter of brute survival. This may be especially so in the global south, although it is increasingly true of the north as well; after all, “of those who are employed, 60% world-wide are in temporary, part-time or short-term work with falling wages” (Fouksman 2017a:28). In South Africa, for example, according to The Economist, a startling 870,000 formal sector jobs were lost in 2009 alone despite solid economic growth;52 this in the wake of the severe attrition of the labor market over the longer run (Seekings and Nattrass 2005). Yet wageless black South Africans, around 27% of whom are officially unemployed,53 have found creative ways to husband Money from Nothing (James 2015), and, even more, to make a living, albeit often a spare one, from an astonishingly wide range of activities (Steinberg 2013);54 Furthermore, as research has repeatedly shown, most of them sustain a strong desire to find employment and thereby join the salariat (e.g. Ferguson 2015:40; Fouksman 2017b:4; Dubbeld n.d.:22; cf. Barchiesi 2007); this amidst ongoing public debate, echoed in other countries too, over the politics of distribution, the social necessity of cash transfers, and the un/desirability of a basic income grant for citizens who, argues James Ferguson (2015), are owed a “rightful share” of the national wealth (see also Fouksman 2017a:30).55 To wit, many proponents of these distributional transfers – or, as they are now being called in Italy, “citizens’ income” – link them to re-entry into the job market or into petty entrepreneurialism (a.k.a. self-employment), and hence celebrate them as an answer to the “end of work;”56 although, for his own part, Ferguson (2015:20) has it that “wage work…is not going to return.” Perhaps in proportion to its eclipse, wage labor, it seems, is being morally revalued as it is materially devalued. The former, its moral value, as we have noted, has its roots in the theological inscription of labor in the very fabric of modern capitalism; it appears to sustain itself, even to wax, in the age of the Moral Neoliberal (Muehlebach 2012; see above). Contemporary personhood, as this suggests, remains deeply invested in the dignity of work and the socio-psychological significance of an earned income (see e.g. Somavia 2015; Fouksman 2017b:4), all the more so as large numbers of (especially young) people in many parts are suspended in what has come widely to be known as “waithood,”57 a concept first developed in relation to one of Europe’s southern peripheries and now commonly used across the world.
[In the past, development economics tended to have a negative view of the informal economy, the so-called second economy, as impeding economic growth; they tried to merge the informal into the formal; in recent years the informal econ has been rebranded and revalorized as a “hidden engine…of growth” (Boyd on WIPO). Likewise, the World Bank now writes of artisanal mining, still criminalized in many parts of the world, as job creating. However, Emma Stuart et al say that “informal is the new normal”]
And so rising numbers of people across the planet, extruded for one or another reason from formal employment, turn to an ever expanding range of practices that conjoin entrepreneurialism and the capitalization of the self to auto-employed labor in the cause of (more less hand to mouth) primitive accumulation. Thus it is that there has been an explosion of adjectives attached to the noun “economy”; to name just a select few, the artisanal economy, the sharing economy, the caring economy, the affective economy (what Arlie Hochschild [1979] called “emotion work,” aka immaterial) economy, the cultural economy, the criminal economy – some of them subumed under the collective rubric of the “gig” economy. And in each case, the term “economy” may itself be replaced by “labor,” thus to describe the species of activity now commonly associated with it. Each, moreover, has commanded a burgeoning literature of its own, both scholarly and popular. This is not the place to review them in detail. For present purposes, some synoptic sketch notes will do.
Take the artisanal economy. “Artisans,” according to an article published in 2015 by Forbes,58 constitute “a sector now equivalent to the world’s fourth-largest economy,” with the “fourth largest workforce,” although it did not say quite how such a quantum might be calculated; it added a quote by then US Secretary of State, John Kerry, to the effect that artisans are a “terrific” “place to begin” looking for “innovative way to help developing countries flourish,” as though they are a new historical phenomenon, unknown in the global south. Still, if has become a “type of entrepreneurship…widely acknowledged as an engine for poverty reduction and economic development.” And so history has been turned on its head: what modernity sought to drag domestic economies away from has become a panacea for reversing the devastation left in the wake of modernization. And, according to Derek Thompson (2015), not just for the global south: it was, he noted, one of the futures for the likes of Youngstown, and other northern cities devastated by the latest chapter in the history of capital.
What is more, an international NGO industry – another sort of entrepreneurial “economy” in itself, one that employs an immaterial army of to manage post-work across the planet – has grown up in support of the artisanal “sector.” NGO’s like the Alliance for Artisan Enterprise (also Artisan Alliance), whose home page claims that the “artisan sector is the second-largest employer in the developing world after agriculture, worth over $32 billion every year.”59 The Artisan Alliance is “hosted” by the Aspen Institute and is sponsor of “a new #ChooseArtisan campaign to bring attention to the importance of the creative economy” (our italics) – which, adds the Forbes article, is a “pathway out of poverty for millions of households.” But it ends a little more soberly, with the “serious roadblocks” that face artisans, such things as under- capitalization, disadvantages of scale, illiquid inventories, ephemeral and unpredictable demand, inability to tap into supply chains and formal markets, and so on and on. All of which tends to ensure that the artisanal economy remains an economy of the poor, producers whose products, if they are successfully sold, continue to accrue profits to people other than themselves. Like IKEA, which “collaborates with rural artisans around the world to create limited-edition collections that are sold in its stores.” Needless to say, we do not know how its profit sharing arrangements, like so many “fair trade” retail marketing contracts, are structured.60 Nonetheless, across the world, artisanal economies are often touted as a panacea for the flight from wage labor into entrepreneurialism – and are often a resort for those who find themselves suddenly un- or under-employed, with few other choices – although, of course, what they obscure is the fact that artisanship is simply labor without a wage, labor with the risk that the commodities produced by the unwaged entrepreneur of her- or himself has also to be marketed, a process for which that producer takes all the risks, and bears allthe costs, involved.
Or take the sharing economy, made globally visible, and typified, by the rise of such megacorporations as Uber and Airbnb. It is a largely “platform” economy in which self-employed laborers deploy their “under-utilized assets” and “flexibile schedules” – i.e. unused, unpaid, unwanted labor time – effectively to become “independent contractors” engaged in “the peer to peer based activity of obtaining, giving, or sharing access to goods and services, co-ordinated through community-based online services” (Hamari et al. 2015:2047). What sorts of operations (eBay? Craigslist?) actually fall within this definition, or cognate ones – and in what sense digital mega-firms are “community-based” – is a matter of some discussion (Yaraghi and Ravi 2017:4-5). Still, the explosion of this economy, whose projected revenue growth from $14bn in 2014 to $335bn by 2025 (PricewaterhouseCoopers [PwC] 2015:14), another occult statistic since such things are hardly knowable, appears to have reached deeply into accommodation and hospitality, transportation and delivery, consumer goods, cash lending, labor swaps; this to the extent that a report by PwC (2015), which defines the sharing economy quite capaciously (p.5) and offers a detailed analysis of who uses it and for what purposes, reports that 51% of US respondents to their survey said that they were likely to be providers and 71% consumers in this economy within two years, i.e. by 2017. For PwC, the rise of this economy is a potential threat to labor, rather than a panacea for those rendered precarious by the new capitalist economy (p.29):
“One of the more controversial aspects of the sharing economy is the impact it has on the labor force, and the perceived shift toward contract-based employment…For some, this is regarded as a benefit, enabling workers to earn wages on their own time and their own terms. For others, it heralds an era of depressed earnings and greater reliance on welfare and other government subsidies. 78% of adults said they expected that in 30 years, working multiple jobs would be the new normal for wage earners.”
The last sentence, however, is its own corrective: PwC’s informants appear to understand that it is their current status as employees in secure, income generating employment that is under threat, making their entry into the sharing economy, past or potential not a problem, but a solution. But one thing is clear: across the globe, the horizons of this economy, however it ought best to be named and characterized – whether it involves government supplied low cost housing in a South African black township being rented to tenants as its owners relocate to a shack in the backyard or a retired chef in a Singapore high-rise using his dining room as a chic restaurant to entertain “guests” – appear to be expanding rapidly as ordinary people across the planet find it necessary or desirable to recommission their possessions or their labor power in the cause of yielding an income.
Thus far, the sharing economy has rested in turning into assets the means of domestic reproduction and everyday life. This, of course, is not new. It has precedents in many parts of the world, especially in the global south – among them, for example, the shebeens of black South African townships during the apartheid years, where, in the absence of private space or family around them, migrant laborers treated the homes of their owners as something akin to a shared “living room,” a place to eat, drink, and socialize around the figure of the female host. It is simply that the practice has spread, especially in the north, and become more explicitly a strategy of accumulation by turning non-commodified objects and services into commodified ones. More recently, however, the sharing economy has stretched away from the domestic into the finance sector, with a major explosion, across much of the world, of peer-to- peer [P2P] lending and debt-based crowdfunding (a.k.a. “crowdlending”), usually brokered through on-line “platform” companies, some of which – in light of the high risk/high return nature of the practice, now referred to as an “industry” – have evinced very sharp cycles of accumulation and implosion;61 sans platforming and the internet, as those familiar with the global south know very well, P2P lending has long-standing foreshadowings in rotating credit groups across colonial and postcolonial Africa (e.g. Ardener 1964; James 2015) and in Islamic finance (Sadr 2017); also Japan, where it is said to go back to the thirteenth century (Izumida 1992).
From sharing to caring, of course, is a relatively short step. The caring, or affective economy, likewise, has become newly revalued as a domain of labor. As we have already noted, feminist critique has long pointed out that unremunerated domestic work and household production, done largely by women – but also, in “traditional” African cultures, by youths (e.g. Meillassoux 1981) – has classically gone unrecognized for what it has always been: an unrecognized, unwaged toil, rendered a free good by a patriarchal, gerontocratic ideology of kinship, family, and matrimony. In recent years, however, many of the forms of labor associated with (uncommodified) care, much of it invested in intergenerational kinship ties, have become a source of paid activity. [Filipino’s across the world; Israel only as example] Hence, for instance, the 30,000 Filipino women who look after the elderly and infirm in Israel (Liebelt 2011) – “Israel’s Invisible Filipino Work Force”62 – whose incomes support their own families back home, thus displacing the work of domestic life, and its reproduction, into the global labor market. A very global market, one that extends far beyond Israel: in Canada, to take another example, a program to import Filipinas to care for children brought almost 24,000 in 2014 alone.63 What is more, public discourse in the Philippines invests the export of its carers with cultural heft. Hence a Manila newspaper: “Being a caregiver is not only a matter of profession… [It is] about deep love, respect and care to someone of old age or anybody else who needs treatment…This is something rooted in Filipino culture and an identity as a Filipino.”64 Thus do culture and selfhood fuse into a brand that is born in the form of putatively unalienated labor that seeks, as it takes on the guise of a commodity, to become a form of monopoly capital. [LONG HISTORY; state labor export policy, with legal and diplomatic mechanisms; on 4 continents; see essay of Filipino state policy in relation to labor exports, M. Scott Solomon. ADD Cape Verde, women migrants in domestic reproduction]
Of course, the line between care and other forms of commodified service can be rather murky; vide Luise White’s Comforts of Home (1990), a study of prostitution in colonial Kenya, which makes the point that “the work of prostitutes” which did not carry the stigma here that it did in Euroe, “was family labor” (p.2) their relationships with their male customers both “intimate and stable” (p.1). Hence the title of the volume, which describes a phenomenon common in other parts of urban Africa – especially those that were host to large populations of single proletarian migrant men; recall South African shebeens, mentioned a moment ago – and made famous in popular culture by the jazz opera, King Kong, in which Miriam Makeba played her debut role as the keeper of “Back of the Moon”65 – which were widely treated as homes away from home. Given the explosion of the caregiving market in many diverse directions across the world – not coincidentally, the anthropology of care has become its own burgeoning scholarly market of late (see e.g. Alber and Drotbohm 2015) – there are many other instances that come to mind, but perhaps none so remarkable as growing Japan’s “rent-a-family” industry (Batuman 2018),66 a commodified service in the supply of care described as “human affection through the form of the family” (pp.51, 57). Companies like Family Romance will supply substitutes for almost any conceivable role, not least to provide “the comforts of home” (p.59): doppelgangers for a divorced parent for an emotionally wrought teenager, a deceased spouse and daughter for a lonely widow, an overweight mother fearful of appearing at school events and embarrassing her child, a bridegroom for a totally staged, fake wedding to appease impatient (proto-grand)parents, a wife’s lover from whom an aggrieved cuckold demands an apology, children for neglected elders and vice versa, and so on, and on. The industry, which appears to have spawned a great deal of prose fiction, has a deep archaeology, as Batuman (ibid.:58) reminds us, and not only in Japan: “people throughout human history have been paying strangers” – typically strangers of less elevated socioeconomic status – “to fill roles that their kinsfolk performed for free.” Or were expected to and, either out of necessity or preference, did (and increasingly do) not. The vast majority of white South African families during the apartheid era devolved (as many still do) some of the intimate functions of motherhood and wifehood to lowly-paid black carers, “maids” as they were known (Cock 1980, Gaitskell et al. 1983) – and dealt awkwardly with the affective ties that grew up as a result. It was an awkwardness expressed once in the cruelly ambivalent treatment of these women less than fully human, certainly not adult, and yet as faux “members of the family,” servants who could be terminated at a whim; Francis Nyamnjoh (2005) refers to the highly exploitative relationship between “maids and madams” (Cock, ibid.) tellingly in light of our present concerns, as “mutual zombification.” [Bougeois families have long paid underclass others to raise their families in the most intimate domains of the domestic; wet nurses, nannies etc]
The Japanese case is quite different, of course, in the nature of the contract and the conditions that have given rise to it; it attaches to the high end of the caring, affective economy, not to its indentured extremes. According, again, to Batuman (2018:57f), the rise of immaterial labor here, in this form, is owed largely to two things: changes in the post-World War 2 economic sociology of the country, which has seen the rise of single person (including older) families, a withering of the extended household, and, with “the deregulation of the Japanese labor market,…the erosion of the salaryman lifestyle”; and a spreading Foucauldian postmodernism that imagines everything to be constructed, including the affective relationships associated with intimate domesticity, thus allowing “the alchemy of the marketplace [to] transform strangers into loved ones” (p.58). And so the affective economy creates a domain of employment that returns an older form of unwaged, intimate labor as respectable, paid domestic work, less a new phenomenon than the re-cognition and re-tooling of something that has always existed as a species of devalued, proto-indentured work. [across the world there have always been paid companions; here it extends into the family and close kinship, a line typically drawn elsewhere to differentiate it from kinship; kinship highly relevant here under advanced capitalism, more so than in many places.]
To which there is yet a further twist. Japan, it appears, lies at the frontier of the expansion of the affective economy into…robotics which, if it ever comes about, will displace the labor of humans in this sector with machines: robot lovers and wives, the largely masculinist anti- or post-human fantasy. Nor will “she” be merely a sexual service provider. She will interact with “owner, understand him, entertain him, offer him companionship, thus to encourage the relationship with her to “develop into love.”67 Unless and until switched off, thereby accruing to the “virtual love industry” the huge advantage of partners, made to desired specification, but sans the usual irritations of living with a spouse. [MARRIAGE rates everywhere dropping; its too expensive; the movie in Shoplifting] Which, some believe, would well suit the culturally inflected needs of the 45% of Japanese men who, according to a state survey in 2011, have no interest in finding a live female partner.68 All of which resonates wth David Levy’s visionary Love and Sex with Robots (2008), which predicts, well, sex and love with robots, culminating in marriage by 2050 – thus, presumably, eliminating spouses from the domain of unremunerated intimate and domestic labor, and rendering redundant their waged human replacements, only to have them return in humanoid form, once the machine age version of an African brideprice has been paid.
The notion of a specifically Japanese proclivity for solving the problem of social isolation by recourse to commodified intimacy, like the presumptive inscription of Filipina caregiving in a primordial Fijian sensibility, opens a opens a bridge to yet another growing species of labor: that accruing to cultural economies, to what we have called, elsewhere (Comaroff and Comaroff 2009), Ethnicity, Inc., a phenomenon that has expanded in some contexts in direct proportion to the loss of wage work (p.11ff.). This phenomenon, too, comes in many guises. In so far as it inflects emergent forms of employment – some of it, of course, manifest in, and articulated with, the rising artisanal economy – it expresses itself in an appeal to essentialized potencies and capacities that are said to inhere in an ascriptive identity: Australian Aboriginal art work, Zulu pottery, Lanna Thai massage, Peruvian Shipibo shamanic medicine, Himalayan Sherpa mountain guidance, Roma divination and fortune telling, Nepalese Limbu weaving, Chinese Miao silver smithing. In many instances, these activities involve self-employment and entrepreneurial engagement; some ethno-providers of goods and services represent themselves as deeply “traditional – indeed, exotically “other” – albeit in strikingly digital-savvy ways as they sell their skills and wares on their own account. Others are employed in the corporate sector for a wage: San (Bushmen) game trackers in the safari industry, “nimble fingered” Bengali tea pickers, Zapotec textile producers, Maori and Samoan rugby players. [This capitalizes on the abundance of culture; money from nothing – ie cultural resources – see Eric Hirsch]
Again, none of this is new. There has long been ethnic and national branding, simultaneously inside and outside the market, simultaneously essentialized and commodified, simultaneously alienable and inalienable. What is notable, however, appears to be the scale with which ethno-prise, amidst a rising consumer appetite for “authenticity,” is increasing the demand for ethnicized labor. On occasion, moreover, that labor has interpolated itself into inter/national imaginaries. Note the case of Fiji. Simon May (n.d.) shows how, in the context of a growing world market for private military power, indigenous Fijians assert a “form of cultural distinctiveness,” founded on their claim to be a “fighting people,” in order “to secure positions for themselves as…contractors within the supply-chain of outsourced warfare” – most notably, in the British army. The means of violence, it seems, is an integral part of the expanding cultural economy. And not only in its licit forms.
Which brings us to another context in which entrepreneurialism of the self, primitive accumulation, and labor conjoin increasingly outside the formal sector: what is sometimes referred to, with more than a hint of racism, as the “black” economy, which stretches, with considerable plasticity, from petty hustling to violent crime. Across Africa, for example, what sometimes begin as hustles often end up as recognized, more-or-less il/licit, jobs in the so-called “informal sector.” These include everything from “car guarding” and “personal security” in South Africa (Steyn et al. 2015) through professional trickery in Nigeria (Hibou 1999 [MORE specific]), kukiya- kiya (“making do”) in Zimbabwe (Jones 2010), and débrouillage (“getting by,” “managing”) in the Francophone west,69 to coastal piracy and high-end smuggling in the Chad Basin (Roitman 2005, 2006). Despite its “informality,” this sector has a major, well-recognized impact on GDP, [NB OF ARTISANAL/SMALL MINING ON GDP/GNP] on the socio-material and moral landscapes of the continent, and on the viability of many nation-states, a good number of which seek now to levy taxation on its enterprises (Dube and Casale 2017).70 Hustling, of course, has a large presence in the global north as well, some of it close to the engines of finance capital and the state (Comaroff and Comaroff 2006), but much of it minor, nestling along the fringes of the “formal” economy.
At its “darkest,” the informal sector merges into criminal or “shadow” economies, which offer a wide, and growing, range of job opportunities across the world; the image of the “shadow,” and of “criminal specters,” having gained considerable purchase in the florescent literature on the anthropology of crime, criminal states, and the murky line between the legal and illegal in the in the contemporary age of global capitalism (see e.g. Ferguson 2006; Reno 1995, 2000; Roitman 2005; Comaroff and Comaroff 2006:16ff; cf. Derrida 1994:83). And, for a disturbingly large number of people, their sole means of survival. Thus, for example, as Levitt and Venkatesh (2000:755) note,72 recent studies of US street gangs – which remark their dramatic corporatization since the late twentieth century (e.g. Taylor 1990)73 – indicate that many of their “members pursue financial activities in response to alienation from legitimate labor markets” (our italics). Levitt and Venkathesh go on to compare average earnings in the drug trade with those in the formal sector: marginally higher, much riskier, motivated less by income in the present than by the prospect of future riches (ibid.). And, of course, the relative ease of finding work. This, we stress, is not to imply that the criminal economy is founded purely on, or shaped purely by, economic necessity or inequality, although such claims are quite often made. Unemployment, as Jonny Steinberg (2000:1f.) has pointed out, is far from the only explanation for law-breaking. People enter into this economy – or resist doing so – for a wide variety of reasons. Our point, simply, is that, along with other “post-work” spheres of human activity, it provides a site, at once material and social, into which people who would otherwise have lived their lives out in the wage labor force might interpolate themselves; or, if rational choice theorists (e.g. Becker 1968; Posner 1981) were to be believed, might choose to enter, basing their decision on a risk-return calculus like any other. [UNDERCLASSES have always lived this way – Dickensian London/ SA: people “choosing not to join the formal economy”]
In public perception, of course, and in much normative sociology, criminal activity is taken to be the opposite of work; as if human endeavor requires a moral imprimature to be regarded as labor, sensu stricto. And yet for many of those who partake of it, crime is work. Serious, skilled work. There is an unforgettable moment in Mark Gevisser’s Lost and Found in Johannesburg (2014) when, trapped in a brutally violent house invasion, he reports, verbatim, the words of one of the armed attackers: “This is our job. This is how we do our work. You go to your work and we go to our work…You must respect us or we will kill you” (p.250). Less a case of honor among thieves than the honor of thieves. And the dignity of their labor. Also its requisite professionalism. Thus a Johannesburg detective laughs at an inept pair of carjackers, naifs who lacked the necessary proficiency for successful hit: “F—ing amateurs. They didn’t even know what they were going to say” to their intended victim (Altbeker 2000:27). Sometimes, as Paswane Mpe (2000:1) reminds us, this line of business has its own heroic celebrity, by now a Benjaminian (1978:281) cliche: the abiding, if perhaps ambivalent, admiration for the sheer artistry, the accomplished performance, evinced in the clever heist, the daring robbery, the slick take-down of a reviled personage; the assailants in the attack to which Gevisser was a participating witness referred to themselves, proudly, as “heroes [with] guns” (ibid.). In the criminal economy, as this boast implies, the revolver or the knife or the club, relatively cheap objects, are the only required means of production – or, more accurately, of redistribution. At its non-violent end, the chosen tools of trade may be a cheap laptop, a cell phone, counterfeit plastic, a stolen uniform. Criminality-as-labor, self-evidently, offers many points of access, many techniques of extraction, many sources of primitive accumulation. [Hijack Stories: “step away from my associate,” said to a cop] [Criminal behavior in colonial contexts seen as critique of racialized social exploitation, and a form of redistribution; from the much critted Primitive Rebels to Van Onnselin’s Regiment of the Hills.]
Not everyone extruded from the formal sector is able to enter into one of these economies, be it artisanal, sharing, caring, cultural, criminal, or whatever. People who no longer sustain the prospect of earning an income may nowadays find themselves caught up with corporate capital not as labor but as more-or-less dehumanized commodities: as objects from which value is extracted under regimes of radical privatization and financialization, regimes that look, systematically, to profit from anything and everything. [Capital always finds new places to go, more assets to harvest.] Perennial as it has always been to capitalism (Luxemburg 1951:452ff.), primitive accumulation in its postmodern guise, ever more all-consuming (Harvey 2005), seems especially prone to a necropolitics; the “subjugation,” that is, “of life to the power of [social, if not physical] death” (Mbembe 2003:39). To wit, necrocapitalism, as Bannerjee (2008) and others call it,74 expropriates unto itself the very necessities of existence: water, air, food, shelter, security, land, infrastructure, culture. Indeed, the corporate capture of these things has spawned what are now referred to as “living politics” (Chance 2017), the “politics of life” (Comaroff and Comaroff 2012:159f.; cf. Agamben 1998:10), “vital politics” (e.g. Povinelli 2016; Muehlebach 2017)75 – all terms for collective action against the (necro?) capitalization of, and profiteering off, assets long held to inhere in citizenship and the social contract, in people’s sovereignty, civil society, and the commons. Specifically, the elemental bases of life itself (Simmons 2016).
Perhaps the most dramatic instance of the transformation of human labor into human life as commodity is to be found in the carceral subject. There is no need here to recapitulate the literature – most developed in the US but echoed elsewhere – on the “penal state” (e.g. Simon 2007; Garland 2013) and “carceral capitalism” (e.g. Wang 2018). Suffice it to say that it ties the fluorescence of neoliberalism to the warehousing of previously working, now disposable people (especially Blacks, Hispanics, but also indigent Whites) in “correctional” facilities (Herivel and Wright 2003), leveraged largely through a “war” on the criminal economy (Wacquant 2009; Comaroff and Comaroff 2016); to the maintenance, in addition, of segregated urban environments, creating zones – ghettos, favelas, banlieus, projects, townships – of containment (Beckett and Herbert 2010; Smith 2013; cf. Massey and Denton 1993) and “hyperpolicing” (e.g. Tibbs 2010); to the practice of “governing through crime” populations said to be uncivil and worse (Simon 2009; cf. Foucault 1977); to the “farming” of fines from the poor, itself a source of their spiraling, unaffordable debt and high rates of imprisonment (Stillman 2014:5); to the more or less permanent elimination of convicted felons from the labor market. It is by these and other means, disenfranchisement among them, that citizenship is annulled, rights removed, humanity negated. And the formerly employed reduced to a corporeal reservoir from which surplus value may be gleaned. In times past, penality carried with it, at least ideologically, the promise of rehabilitation and a return to the workforce. Not any more. In many places, crime and punishment are about permanent exit, social death, zombification – thus to make the prisoner’s body, sans sentient civility, an instrument of accumulation.
How? Well, for one thing, by privatizing prisons, parole, and other institutions of the criminal justice system – or, more often, outsourcing their operations – which licences carceral corporations to charge the public purse for accommodating, feeding, guarding, and providing other “facilities” to inmates; this at the same time as making the latter pay, often extortionately, for basic goods and services76 – all at minimum cost to themselves. The culture industry, epitomized in the USA by Orange is the New Black (dir., Jenji Kohan 2013-present), offers vivid ethnographic illustration of quite how comprehensive, and profit-seeking, is the business-managerial treatment of convicts and their bodies. Not surprisingly, there is plenty of evidence to the effect that firms operating in the prison-industrial complex lobby actively to keep captive populations as large as possible; the paroled population, as well, from whose supervised “freedom” hefty returns are also to be earned. At the same time, prison labor itself, often thought to be a prime site of exploitation, is a rather limited enterprise: in most correctional facilities relatively few do productive work for the private sector. Most who toil at all do so menially, usually servicing the institution itself (see Comaroff and Comaroff 2016:44).77 It from working on them, sustaining them in a condition of relatively spare life, that money is to be made.
The point need not be labored. The carceral subject-as-object is just one instance of a growing economy in which humans, reduced to their bodies, are commodified in the cause of neo-primitive accumulation; “neo-,“ since this, too, is far from new. Per contra, it has a history as long as history itself, in which modern slavery and racial capitalism are epochal moments from whose effects a good part of the planet is still having to recover. Its twenty-first century forms, alike, do not require to be spelled out. Trafficking, in all its hydra-headed guises, is said to be a “pandemic…[from] which no country is immune”: according to UNICEF, there are 21m people being trafficked around the world, yielding annual profits of $32bn.78 Contemporary slavery, says one authoritative source, embraces some 40.3m people today;79 in 2016, estimates varied from 21m (International Labor Organization) to 46m (Global Slavery Index).80 Migrants, refugees, and asylum seekers also present themselves as embodied, for-profit opportunities to those who deal, legally or otherwise, in transporting, managing, and servicing displaced persons. To be sure, the categorical distinctions separating different types of exploitable subjects are often murky, porous. But, more to the present point, in the world “after labor” it is the line between the working and the worked-on that draws our attention, a line that tends increasingly to be crossed in one direction – away from the former toward the latter. Which returns us to the paradox: if this is so, if conventional forms of wage labor are disappearing, or morphing in so many directions, how do we explain the low official unemployment rates in so many places – or, almost everywhere, the fairly common presumption, indeed blind faith, that economic and social problems may be resolved, alchemically, by “creating more jobs”?
VII.
Once again, let us distinguish between the empirical, the conceptual, and the phenomenological dimensions of the paradox.
Take the first first. Empirically-speaking, as we have already said, there has never truly been a time of full employment. Or anything near it. The ideology-speak that continues to pretend to the possibility (see e.g. Stiglitz 2003:292f.; Schmid 2008:vii) – and/or claims that, under felicitous conditions, it has been “achieved”81 – wilfully ignores the fact that capital has always sustained, more or less c/overtly, a “reserve army of labor” (Marx 1976:781 et passim);82 or that, as Cedric Robinson (1983:24) insists, slavery and indenture has always been a critical element of capitalist production in and beyond Europe, and that, along with discounted, insecure immigrant labor, were a significant proportion of national proletariats. Nor is this all. As Kasmir (2018) observes, even at the height of Fordism in the US, the ur-case of this ideology- in-action, “whole segments of the population were excluded” from the workforce. As she and others have intimated, the precarity of the poor and the pigmented, the domestic and the disabled, the marginal and the migrant – those, in short, unembraced by organized labor and discounted as unemployable – may have become a scholarly preoccupation of late (after Butler 2004; cf. e.g. Standing 2011). But it has been an immanent feature of the history of capitalism all along, epitomized by racially-saturated colonial contexts like South Africa. What is more, Michael Denning (2010) recalls, Marx himself observed that the “wageless,” having been expelled en masse from work, were rendered invisible to political economy, indeed to polite society, from the first. This was especially so in the global north, we would add, during the post-World War 2 years, the heyday of Keynesian hegemony (above, p.00), when, in Denning’s words, “the wage [as] the source of capitalist ideolog[y],” of its notions of freedom and equality and the good life, were most palpably fetishized – thus to obscure the fact that wageless life is not a side effect, but “the starting point in understanding the free market,” past and present.
Herein lies a critical element in the resolution of the paradox: its empirical erasure at the hands of the ostensibly value-free pragmatism of formal economics and modernist political discourse; specifically, of its occulting of reality by recourse to statistical reason.83 Put it this way: if, in a population, a significant percentage of those who lack employment are made to disappear from sight by literally discounting their very existence, the remaining proportion, those who do have jobs, will, statistically- speaking, appear concomitantly large. Under these conditions, there is no army of jobless people to be concerned about, nor does the “end of work” seem imminent. Per contra, full employment looks to lie well this side of the horizon of possibility and of public policy – thus to sustain the dignity of labor, and an honestly earned paycheck, as the mythic cornerstone of the good life.
Thus in the USA, for example, the official unemployment rate hovers below 4% at present, which conjures the illusion of a largely working population. But this figure only takes into account those who are positioned to look for work and are doing so. It ignores entirely the “employment-population ratio.”84 The latter, by contrast, embraces everyone of working age, including those who are no longer in the formal job market: those who, unable to find anything else, have taken themselves out of it to enter into other – recall, artisanal, sharing, caring, affective, cultural and criminal – economies; or those who are prevented from entering employment by virtue of disability, injury, imprisonment, forced retrenchment, early retirement, custodial responsibility for others, and so on; or those who have simply become unavoidably indigent. In April 2018, this ratio was just 60.3%; in other words, almost 40% of the able bodied citizenry of America, their sociological profiles highly predictable, were not in waged jobs. These figures, trust them or not, come from the US Bureau of Labor Statistics.85 The discrepancy between the employment-population ratio and official jobless numbers, which are the ones most touted in the political sphere and the academy, derives, in major part, from the uncounted carceral population; the mass of primarily Black and Hispanic inner city residents to whom the formal economy is effectively closed; people, mainly women, compelled by the lack of state welfare to look after others; and laid-off laborers in places from which manufacturing and extractive industries have decamped.
Nor is the US alone in the way it dis/counts. In the U.K, according to a study undertaken at Sheffield Hallam University, “unemployment is three times [more] than the official count,”86 notwithstanding the fact that this much-heralded count, 3.9% at the time of writing, is the lowest since the pre-Thatcherite Labour Party administration of the mid-1970s. The Hallam study echoes both public discourse – which acknowledges that “there is more hidden unemployment than suggested by the official statistics”87 – and scholarly accounts. In respect of the latter, economist David Blanchflower (2019), in his forthcoming Not Working, puts it bluntly: “don’t trust low unemployment numbers… Standard economic measures are often blind” to the very large numbers who are radically “underemployed or have simply given up trying to find a well-paying job”; extraordinarily, 55% of all jobs created since 2008 are part-time, that is, in the gig economy. He adds, also, that “wages have fallen more [in the past decade] than ever in recorded history” – and that the self-employed, who boost the myth of “rosy employment figures,” earn significantly less those in paid jobs.88 Another case, this, of hiding the radical transformation of contemporary labor, of its structural demography, in a form of occult numeration that, simultaneously, makes phenomena reappear as they disappear, rendering them at once absent-and-present in the moment of their re- presentation. Likewise Italy, often said to be a southern nation in the global north (Wagner 2017; Dainotto 2011; Cassano 2012),89 where the official unemployment rate is 10.5%, where migrants who work for “hunger wages…in conditions of slavery” are blamed for almost everything and are the object of rising racist violence,90 and where a large slice of the population is “employed in the black [economy]”: the Minister of Labor in its Five Star Movement (M5S) government has actually referred to the uncounted millions living below the poverty line and “on the margins of [the] country,” as “invisible people.”91 The nations of the global south, in general, register rather higher levels than do the USA or the UK; hence our comments earlier about those both officially recognized and publicly discussed in South Africa, whose “expanded” rate – the rough equivalent of the US employment-population ratio – was 37 percent in 2018. Either those nations are less intent to hide their historically low formal employment rates behind a statistical fig leaf, or more of their able bodied adults persist longer in looking for wage employment.
There is another way to make the paradox disappear empirically. It is, in addition to discounting significant numbers of those excluded from work, by “add[ing] more people into the employed category without changing anyone’s actual status.”92 There are two obvious ways of doing this. The first is to count radically under- employed people as if they were properly employed, going as far as to take in those who do barely any work at all. Statistics South Africa, for instance, counts persons those who did wage work for no more than a hour in the week before its quarterly labor force surveys,93 So does the USA, which also includes those who, while formally having a job, were not necessarily doing it for one or another recognized reason.94 As this suggests, so-called “non-standard workers” – who labor on flexitime, under highly temporary and fragile arrangements, or under that oxymoronic absent-presence, the zero-hour contracts,– may inflate formal numbers by a significant margin: along with the self-employed, they made up a full 39% of the entire European Union workforce in 2016 (European Commission 2018:19). At the other extreme are those in a regular position who are paid insufficient to subsist on, and have, therefore, to hold multiple jobs; school teachers and menial service workers in the US come immediately to mind. They are counted just once, hence to enshrine the idea that it is formal employment, under whatever conditions, that is significant, rather than a livelihood – a point to which we shall return.
The second way of making the paradox disappear by making more people appear to be employed is to redefine labor so broadly as to include basically any form of social productivity, be it mental or manual, waged or unwaged, formal or informal, even licit or illicit. This is what the European Commission on the Future of Work, Future of Society (2018:7,19) comes close to doing in the cause of recognizing unpaid exertions as a worthy basis of the dignity classically associated with wage labor: “Traditional concepts of work,” it says, “must be rethought to take in a much broader array of ‘non-standard employment,” including “a range of unpaid contributions to our societies…” Nor is the European Commission alone in this. Finding value in unpaid labor has become a common ideological theme of the twenty-first century, argued alike by feminist and critical race theorists, theologians, neoliberal ethicists, and many others besides. And so not only is the paradox made to disappear empirically by only discounting those who are recognized as officially to be counted, but also conceptually by including more or less anything in the category of value-producing enterprise – and asserting, thereby, the sustained ethico-theological centrality of work as the core of human being in the new age of capitalism. It also contributes to the erasure of “the end of work” from the phenomenology of social experience. For the unemployed, it is not a structural feature of contemporary capitalism that besets them; it is the contingent misfortune of being in the wrong place at the wrong time: Youngstown or Flint or the coal towns of Kentucky or factory-shuttered towns of northern England. Or other places from which jobs have migrated. But, if we take this conception of labor, the circle is closed: all those “new” economies in the global north, those long established informal economies of the global south – all those species of activity which have flourished anew with the “end of work” – are embraced within it.
But, while it may be disappeared empirically and conceptually by these means, phenomenologically-speaking, the paradox – the fact that wage labor remains at the elemental core of capitalism, and of species being under its political theology, yet appears as an anachronism, at its historical “end” – has not gone away. Nor have the anxieties, even the social panic, that it provokes. If anything, those anxieties keep reappearing, underscored symbolically by the figures of the zombie, the robot, and the posthuman mutant – and politically in populist promises of job creation and the like. Formal statistics may pretend to low unemployment rates – and my be claimed by politicians as proof of the positive effects of their policies – but experience tells otherwise. Not merely that work is dispersing itself into distant geographies and new temporalities, but also into the yawning disconnect between a job and an income.95
Again, we have anticipated the point.
– Recall David Blanchflower (2019; see above, fn.00), who says what amounts to the same thing in pointing out that the illusion of high employment rates in the UK in the past decade or so – he might have added that it applies to much of the world – has been sustained by a palpable drop in real wages and by the rise in underemployment counted as though it were employment, Put another way, if a significant proportion of people cannot subsist beyond the poverty level on their pay, there opens up a significant gap between a job and an income. This is precisely what has happened in many places: people who have jobs, either paid or self-employed, who are earning below the minimal needs for life and who, therefore, need more that one source of income to survive, are fundamentally misrepresented by official employment figures, whose very real predicament they hide. As Steven Shaviro, among very many others notes – this in a review of Lisa Adkins’s The Time of Money (2018) – “[w]ages are no longer sufficient to meet household needs, even if women as well as men enter full time into the workforce,”96 thus forcing almost everyone to accumulate debt. Given the number of people who hold jobs or work for remuneration insufficient unto their needs, national employment rates would need to be far in excess of 100% even to approach something akin to full employent; the gap between jobs and incomes hides the real state of inequality and material well-being. And disappears the contradiction between capital and labor from visibility by sustaining the illusion that most people have jobs either in the formal or in the gig economy – an illusion that is less untrue than it hides precisely what it reveals, i.e., that capital is succeeding, in significant measure, in erasing labor, replacing it by technology, outsourcing it into the gig universe, and the like, while celebrating a neoliberal economy in which everyone is at once an entrepreneur of themselves, a contractor of their own energies and capacities, and/or a commodity.
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Lecture: After Labour
Concern has been steadily mounting, across the globe, that wage work is disappearing. Why do we seem unable to think beyond a universe founded on mass employment? If mass employment has always been threatened by erasure, why does it remain so central both to popular and theoretical understandings of life under capitalism? As we fail to imagine an age after labour, we seem ever more haunted by nightmares of our own redundancy. What does this tell us about the afterlife of homo faber? Might we enrich our answers to these questions by moving beyond the Archimedean vantage of Euro-America?
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Eminent husband-and-wife anthropologist named Visiting J Y Pillay Professors
By Jiang Haolie
Eminent anthropologists Professors Jean and John Comaroff, renowned for their joint work in African Studies and anthropology as a husband-and-wife team, were recently named Visiting J Y Pillay Professors at Yale-NUS College. The Professorship is part of the J Y Pillay Global-Asia Programme, which was established to honour Professor J Y Pillay, a pioneer who made ground-breaking contributions to Singapore as a top civil servant and corporate leader.
Describing the J Y Pillay Professorship as “greatly meaningful”, both Comaroffs effusively shared that they were very honoured to be its recipients. Prof Jean also praised the Professorship’s important role in building important links across global communities of researchers and attracting academic talent to Singapore as well as to Southeast Asian research.
Commending the Comaroffs as “outstanding scholars”, Professor Joanne Roberts, Executive Vice President (Academic Affairs), expressed delight at the Comaroffs being awarded the Professorship. “It is wonderful for our students and faculty to get the opportunity to learn from them,” she said. It matches well with our goals of having visiting professorships bring in world class scholars and also, where possible, to have these visitors broaden and diversify the scope of our offerings.”
In their short time teaching and interacting with the Yale-NUS community, both professors remarked that they were profoundly impressed by the dynamism, intelligence and talent of Yale-NUS students and faculty, describing the students as approaching classes with “maturity, entrepreneurial spirit and intellectual vibrancy”. Prof John said, “Jean and I love to challenge students. Our classes are not easy. Yet, our students have dealt well with complicated ideas and joined in very thoughtful discussions.”
Both Comaroffs were also convinced that the College’s Anthropology faculty and students are well-placed to take the lead in the reinvention and renewal of anthropology as a discipline here. Prof Jean noted that Yale-NUS, while small, has access to the larger research community at the National University of Singapore, affording it an immense advantage. She added that its position in Singapore offers opportunities to reflect on modernity and postcoloniality.
“You have all the virtues of youth and experimentation! Everything is possible!” Prof Jean remarked. Prof John also pointed out how Yale-NUS’s philosophy of decentring academia might contribute to shifting the postcolonial axis of anthropological discourse “from the vertical to the horizontal” – giving increasing voice to the subaltern, thus to shift knowledge-production and its authority away from the west. Altogether, Yale-NUS, according to both Comaroffs, also contributes to the ongoing renewal of liberal arts and science education around the world.
The Comaroffs also spoke enthusiastically about the relevance that Singapore has for their own research on Africa – from the Asia-African axis to our shared postcolonial experiences. In their assessment, Yale-NUS’ youthful dynamism was also emblematic of Singapore and its place in the global order. In this regard, Singapore, according to Prof Jean, is emerging as the chosen model for other nation-states, including ones in the Global North; this because of the way in which it has managed a whole host of issues such as development, education, employment and environmental issues. “It’s like the metropole looking to a [former] colony for inspiration” – a delicious irony and reversal of relations, Prof John noted.
While they have spent decades living and researching on the African continent, the Comaroffs are no strangers to Singapore or to Yale-NUS. Their son, Joshua Comaroff, is an Assistant Professor of Social Sciences (Urban Studies) here at Yale-NUS and – together with his partner, Ms Ong Ker-Shing – was also involved in the landscape design of the campus. When the Comaroffs are not in the classroom, they spend their time playing with their Singaporean grandchildren or eating delectable local dishes. “You can’t be in Singapore and not be eating really well!”, quipped Prof John, who singled out laksa and otah-otah as two of their guilty favourites.
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Brave Noir World
Crime stories – in literature, art, film, theater, music – are now a global vernacular. Their popularity reflects the modernist fascination with the promise that detection — part intuition, part empirical reason – can unravel the mysteries of human evil, wrest law from lawlessness, return order to an unruly social world. But this history also bred a rogue, noir genre, ever more intent on questioning that order, and the very possibility of setting crime apart from innocence.
In fact, the political economy of crime-as-representation seems to be undergoing a transfiguration. Not that the older modernist genre has disappeared: mythic supercops, CSI techno-magicians, and preternatural sleuths still solve the mystery and bag the felon. But the rising new noir is more given to ironic, open-ended explorations of late modern scapes, their dreads and discontents. Its protagonists display a desire for, yet distrust in, criminal justice, a sense of the impossibility of its mandate, the unreliability of its truth-claims.
Ernest Mandel (1984) first noted this shift. With the rise of capitalism, he argued, the criminal became the antisocial enemy of bourgeois property and civility; his nemesis being the upright, crusading detective. His late modern counterpart, harking back to social bandits of earlier times, is less antisocial than entrepreneurial. Enjoying ambivalent popular admiration – think Tony Soprano, Omar Little, Walt White — he plays on both the erosion of bourgeois values and the growing entanglement of big business, government, and criminality; the cynical cops and vigilantes who pursue him are themselves more skeptical of the idea of an “absolute good,” more likely to breach the lines of il/legality. This changing economy of representation is perhaps most evident in television and film, especially in post-totalitarian, postcolonial societies, where changing ethico-legal regimes highlight the relativism of the law.
In South Africa, for instance, a vibrant filmic tradition is being repurposed for post-apartheid times. Johannesburg, epicenter of a history of colonial extraction and pulse point of the national pysche, is itself widely viewed as a crime scene. If, under apartheid, white media were haunted by fears of black terror, ordinary Africans were ruled by what Bloke Modisane famously dubbed “the banditry of the law,” in whose wake a lively strain of black crime writing took shape. Centered on the fabled Drum Magazine, it blurred the line between fiction and reportage, drawing on the Harlem Renaissance, gangster genres of the 1930s, and cinema noir to forge its own granular realism. Drum was preoccupied with the luminous figure of the outlaw, or tsotsi. Its sassy heroes foreshadowed the provocative postcolonial culture – youthful, black, urbane, roguish, chic – canonized in a novel genre of movies at the century’s end.
That culture was termed mapantsula, also the title of the nation’s earliest ant-apartheid feature film (1988), a Bildungsroman shot in Soweto that throbbed with “township jive.” It depicted the life of a petty thief ironically named Panic, a cool, streetwise hustler who disavowed formal politics for a defiant ethic of his own as he robbed wealthy, white beneficiaries of the racist regime. The film probes the moral ambiguity of life after colonialism, and also after liberalism: the limits and legitimacy of the law, the changing map of power in a world of deregulated capital. Mapantsula anticipates criminal life in the global postcolony, gesturing forward to the edgy genre of Jozi Noir, which would include features like Tstotsi, Gangster’s Paradise: Jerusalema, and Hijack Stories, productions that explore the often scary freedoms of the neo, noir world.
Tsotsi (2005), Oscar winner for Best Foreign Language Film in 2006, is based on a novel by Athol Fugard, in which a young thug finds unlikely salvation. It opens with a game of craps: life is determined by a roll of the dice, the odds still stacked against the black underclass. Tsotsi, orphaned by AIDS, has come of age in a colony of street kids, living amidst the detritus of the modern city. A cold-hearted killer, he makes a cut-throat living off an urban ecology in which nothing matters but money and survival. One day he jacks a BMW, only to find a bright-eyed baby in the back. Given Tsotsi’s world, the odds are not favorable for a triumph of the good. His eventual decision to honor life at its most vulnerable – he returns the baby to its parents – sits uneasily with the dispassionate alienation, and sardonic realism, of the life-story portrayed in the film.
Gangster’s Paradise: Jerusalema (2008) is an altogether more charged coming-of-age allegory. Jerusalema, the New Jerusalem, is Johannesburg, vortex of a postcolony most of whose black citizens now have law without order, desire without means. Lucky Kunene is a sharp township kid who cannot afford Business School, but sets about becoming a wise-guy of another sort. He extends the techniques of carjacking into the realm of inner-city real estate: his crew seize crime-ridden buildings owned by slumlords who exploit their pitiably poor tenants. Here the criminal economy finds a home in the ruins of the former metropolitan center, producing new kinds of wealth-in-property, indistinguishable from legitimate business. Again, the film draws it’s mise en scéne from life: Kunene, on whom the story is based, is in reality one of Jozi’s most notorious hoods. In the 1990’s, he perfected a scheme to jack apartment blocks from their rapacious owners, his thugs “ridding” the properties of drug dealers, pimps, and hookers, and winning over the residents.
In doing the same thing, the fictive Kunene becomes the proprietor of the “Hillbrow People’s Housing Trust.” A hoodlum philosopher, he juggles references to Donald Trump and Karl Marx. “Can capitalism be made to yield new forms of ‘win-win,’ post-racial redistribution?” The fictive Lucky presumes a universe in which one makes one’s own Luck. He is eventually apprehended, only to outsmart the police: Jerusalema looks for justice beyond the limits of the law. Like Tsotsi, it brooks no easy conclusion. The film ends with the bandit hero citing Marx: “After every revolution comes a new order,” he intones, “but before that comes opportunity.”
Movies like this are part of an intertextual, multimedia conversation that flows expansively through TV drama, talk radio, stand-up comedy, advertising, investigative journalism, and hiphop. A distinct visual aesthetic is part of this impulse, purveyed by seductive commodity-images that mix look, sound, allure, and cunning. It is a quality made flesh by those noir stars who play cynical picaros, like Rapulana Seiphemo. Seiphemo featured as Lucky Kunene, had a role in Tsotsi, and acted the charismatic hood in Hijack Stories (2000), a film that focuses more explicitly than any of the others on the ways in which crime fiction informs, and is informed by, ordinary experience in South Africa. Like other examples of this genre, it depends heavily on the sensibility of a streetwise black cast. The film opens with a man in a sharp business suit, leaving a store for his luxury car – to be set upon by gun-toting thugs. At its most terrifying moment, the scene is abruptly cut. We have been watching another kind of shooting: a TV show about a fictional township hood. Hijack Stories is about the interplay of violence and image, method acting and gangsterism, legitimate and criminal labor. The story is assertively postcolonial: it follows the quest of a young, educated black actor, Sox Moraga, who sets his heart on landing a role in a popular gangsta series. The very one, in fact, being filmed in that first scene of the Hijack Stories.
Sox is the offspring of the new South Africa, his parents having left the township to raise him in the sanitary suburbs of Johannesburg. Street thugs call kids like him “Mandela se goeters,” Mandela’s stuff/playthings. But it is not these cosseted “coconuts” who draw women, drive fancy cars, and capture the popular imagination. It is flashy hoodlums. Sox is too soft to “do township” with conviction. So he returns to the hood to “learn the moves” from gang-leader Zama – literally, “take a chance”– played by Seiphemo Rapulana. Disdainful of Sox’s desire to derive profit by mimicking a tsotsi, Zama gives him a lesson he will never forget. Crime is a skilled performance, one whose glamor inheres in its risks, and the film explores the dangerous erotics of a criminal mode of production. A profitable hit fuels orgies of consumption, in which the value “liberated” – the cash, cars, drugs, designer goods – circulates with sensuous abandon. All is fair in this “winner-takes-all” economy, driven by an endless interplay of incitement and consummation.” Racketeering, once again, is merely an intensified form of all risky business, one performance among many. The only real crime, here, is to misjudge the moves. Drawn into the game as a voyeur, Sox is all but undone by it. Meanwhile Zama goes to the TV studio to audition in his stead – and secures the role. It is the robbers, not the cops, who grasp the truth about life in the new, noir world.
Taken together, these movies make the point that, just as there is little to set criminal labor off from its legitimate counterpart, or truth from fiction, there is also little to restrain the mutual hijacking of life and image, of civic order and uncivil underworld, that has always been with us. And continues to be, albeit in reconfigured, hyperbolic form.
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Lecture: Interrogating the Global Dis/Order
New York – In 2018, John Comaroff and Jean Comaroff spoke at The New School for Social Research about
“Crime, Sovereignty, and the State: the Metaphysics of Global Disorder.” “The Global South” has become a shorthand for the universe of non-European, postcolonial peoples; it is that half of the planet about which, conventionally, the “Global North” spins theories. Rarely is it seen as a source of explanations for world historical processes, past or present, let alone as the source of those processes. Yet, as much of the northern hemisphere experiences increasing fiscal inscrutability and rising inequality, state privatization, crime and corruption, ethnic conflict, authoritarian populism, and other “crises,” it looks as though it is evolving southward, so to speak. Is this so? Might the relation of “north” and “south” be more a matter of complementary inequity, more a construct of the dialectical imagination, than a hard-and-fast empirical reality? In this seminar, we shall reverse the usual order of things, addressing a range of familiar themes in order to theorize them anew from the “eccentric location” of the “south,” broadly conceived: among those themes, neoliberalism and its futures; the changing relations among capital, the state and governance; democracy, authoritarian populism, and new forms of political life; the fetishism of the law and the judicialization of the public sphere; the paradoxes of twenty-first century nationhood and its jurisdictions; new magical economies; the crisis of liberalism; the meaning of crime and the metaphysics of disorder; and the present and future political economy of identity. This re-imagining of the contemporary global dis/order renders key problems of our time at once strange and familiar, giving an ironic twist to the evolutionary pathways long assumed by social scientists.
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Interrogating the Global Dis/Order
New York – In 2018, John Comaroff and Jean Comaroff spoke at The New School for Social Research about “Crime, Sovereignty, and the State: the Metaphysics of Global Disorder.” “The Global South” has become a shorthand for the universe of non-European, postcolonial peoples; it is that half of the planet about which, conventionally, the “Global North” spins theories. Rarely is it seen as a source of explanations for world historical processes, past or present, let alone as the source of those processes. Yet, as much of the northern hemisphere experiences increasing fiscal inscrutability and rising inequality, state privatization, crime and corruption, ethnic conflict, authoritarian populism, and other “crises,” it looks as though it is evolving southward, so to speak. Is this so? Might the relation of “north” and “south” be more a matter of complementary inequity, more a construct of the dialectical imagination, than a hard-and-fast empirical reality? In this seminar, we shall reverse the usual order of things, addressing a range of familiar themes in order to theorize them anew from the “eccentric location” of the “south,” broadly conceived: among those themes, neoliberalism and its futures; the changing relations among capital, the state and governance; democracy, authoritarian populism, and new forms of political life; the fetishism of the law and the judicialization of the public sphere; the paradoxes of twenty-first century nationhood and its jurisdictions; new magical economies; the crisis of liberalism; the meaning of crime and the metaphysics of disorder; and the present and future political economy of identity. This re-imagining of the contemporary global dis/order renders key problems of our time at once strange and familiar, giving an ironic twist to the evolutionary pathways long assumed by social scientists.
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Occult Economies, Revisited
In an essay written 20 years ago—of which this version is an update1—we sought to explain an unforeseen effect of the rise of neoliberalism and, with it, the spread of democracy to places it had not been before. These two processes, then widely thought to infuse each other, were attributed an almost magical potential to transform the human condition for the general good; magical in that the means-ends relations involved, and the causal circuits that linked them, were taken on faith rather than subjected to critical scrutiny. This millennial mood of expectation, of an eternal path to prosperity primed by the end of the Cold War, was driven by radical realign- ments in the received order of things—things at once political, economic, social, techno-scientific, ethical, even ontological—that shook existing inter/national institutions and eroded long-standing visions of society and world-making. New levels of global integration were experienced almost everywhere: an increasingly planetary division of labor notable for its mobility and flexibility, for instance, and an electronic commons that cir- culated capital, knowledge, images, consumer goods, and cultural practices with unprecedented speed, thus to compress space-and-time and to pro- mote “free” trade. This was felt especially in places like South Africa, Latin America, and Central Europe, so-called transitional societies, where the collapse of authoritarian regimes had been accompanied by an uneven infu- sion of liberal freedoms, freedoms long deferred.
The sense of possibility that characterized that moment also brought with it new forms of uncertainty and precarity. In a world that saw the rapid ascendance of finance capital, a world in which unfettered market forces and entrepreneurialism were held to be the alchemic key to abun- dance, liberty, and opportunity for all, huge amounts of wealth accrued in some quarters, leaving an ever larger sediment of poverty in its wake; this as “jobless growth” became a measure of national well-being, as man- ufacture moved to ever cheaper, less regulated elsewheres, as the unbot- tled genie of “new” capitalism fed rising Gini-coefficients, separating affluent from disposable populations, the insured from uninsured, the propertied from propertyless. And leaving many caught more or less in/ securely between. It was in this context, itself heavily inflected by race, gender, and generation, we argued, that there had been a turn, in many places, toward “occult economies”: to what appear to have been arcane modes of attempting to generate value, often by experimental means, thus to access the hidden mechanisms held to operate behind conven- tional forms of accumulation. Hence the upsurge, we suggested, of “fee- for-service” theologies and prosperity gospels, “get-rich-quick” scams, and pyramid schemes of various sorts that eroded the clear line between the mundane and the miraculous (West and Sanders 2003; Wojcik 1997; Stoll 2013). Hence, too, the rise of locally inflected satanic scares and witch hunts. And a palpable preoccupation with magical practices: with mimetic performance of all kinds, from conjuring with body parts to the practices of voodoo economics—among them the turn to derivative financial instruments to charm assets from abstractions. All of which spoke, at once, to efforts to make sense of the mysterious possibilities of the “new way of the world” (Dardot and Laval 2014) and, to one degree or another, to act upon them.
Our conceptualization of occult economies, elaborated below, has received its fair share of critical attention, although it has also been pro- ductively deployed across several disciplines. Leaving aside disagree- ments over details, a few serious objections have been raised. One is that the concept “indiscriminately aggregate[s] … disparate phenomena” (Murray and Sanders 2005: 295). As Ranger (2007: 279) notes, this critique arises from the view that the various practices that we take to be interrelated—witch killings, medicine murders, ponzi schemes, what- ever—ought each to be analyzed in its own (“local”) right; this because they have different motivations and determinations. The argument here, he adds (p. 276), is a foundational one between “splitters,” who insist on treating those practices as if each were discrete unto itself, and “lumpers,” who prefer to look for, and find explanations in, the connections among them, hypothesizing that they are cognate elements in an embrac- ing economy—itself conditioned by larger historical forces. In point of fact, in our original essay, pace those who accuse us of not taking indigenous beliefs seriously in and of themselves, we stressed that occult economies are always mediated by the substance of local signifying prac- tices. However, our intention was not to write yet another micro-anthropology of witchcraft. It was to seek out higher order articulations, pragmatic and expressive, between patently different, but interrelated efforts to engage with changing material and social conditions: condi- tions that, to many, either appeared unpropitious or seemed to hold the key to great wealth—if only one could unlock the secret of their work- ings. The object of interrogating an occult economy is precisely not to look at its component elements in isolation. It is to account for the way they are subsumed in a logic of concrete practices and rationales. Whatever the specific ends those practices seek to accomplish, whatever the specific means they use to do so.
This is also why another critique—that our approach to the occult is functionalist, that it revives old anthropological arguments about social breakdown (Kapferer 2001, 2002; Rutherford 1999: 102)—is frankly spurious. We should, says Kapferer (2002: 18), have “rather” seen con- temporary sorcery and witchcraft as “being generated in specific kinds of structural dynamics which … generate forces that are embodied in the forms that magical beliefs and practices take.” This is exactly what we did do in showing how occult practices concretized the structural contradictions of everyday life in fin de siécle South Africa. Far from treating “sor- cery and witchcraft as pathological indicators of social breakdown,” this being the original sin of British functionalism, we showed these practices to be directed toward explaining and acting on an historically labile world, thus to produce new forms of knowledge and creative action— and pointed out the parallels to, among other things, casino capitalism in New York City. Unless all historical change is taken to be “social break- down” and hence “pathological”—which may be Kapferer’s view, but is certainly not ours—our account of occult economies has nothing to do with functionalism. Unless, of course, any explanation, any analysis of cause or determination, is dubbed “functionalist,” a common, if often meaningless, term of abuse in anthropological discourse these days. As we put it in another essay (Comaroff and Comaroff 2012: 169), “witches and zombies are to be read as aetiological principles that translate struc- tural contradictions, experiential anomalies, and aporias … into the argot of human agency, of kinship, of morality and passion.” Their “symbolic excess and expressive exuberance … gesture towards an imaginative play infinitely more elaborate than is allowed by purely pragmatic, functional- ist explication.” It is a play, we took care to show, that involves subtle dis/ continuities between past and present (see Moore and Sanders 2001: 14).
A further objection to the concept of occult economy is tied to the question of rationality: Bastin (2002: 169), for example, has it that we “cast sorcery and witchcraft as … an irrational response to the world by the impotent.” Really? Even when we relate them to the workings of finance and venture capital? To be sure, we take care to extend the con- cept of occult economy to those among the wealthy and powerful everywhere who seek new, unconventional ways to become yet wealthier and more powerful. Mark also our stress on the fact that, at core, occult practices seek to produce knowledge by experimentation with means and ends. This is true of, and no more ir/rational than, most other techniques of knowledge production, which have their own enchantments—as do such “hard” scholarly disciplines as economics, itself sometimes viewed “as a religion” (Rapley 2017). This line of cri- tique appears also to project onto our account other preoccupations. One, addressed elsewhere (Comaroff and Comaroff 2003), is that we have imposed a Eurocentric master-narrative of modernity on African beliefs and practices (Englund and Leach 2000)—as if Africans are not actively concerned to construct their own cutting-edge modernities, are unconscious of the colonizing effects of Euro-modernity on their life- worlds, and do not engage in critical debate about the relationship between the two.
Which, in turn, responds to one last critical point: Ruth Marshall (2009: 25, 28) asks “[w]hat allows [us] to assume that these [occult] prac- tices are principally modes of interpretation and understanding? Why might they not be, rather, principally forms of political practice, modes of action on the world?” Again, it is hard to take this seriously. As will be plainly evident below, we emphasize how occult practices are precisely that: modes of action on the world whose culturally grounded means and material ends have both political intention and consequences—unless one intends “political” in the most narrow, formalist, and literal of senses of the term. But why, ab initio, do we say that occult practices “are … modes of interpretation and understanding”? Because, unless one refuses interpretation entirely—which Marshall (p. 29) appears to do on a priori grounds—actions on the world, not least political ones, usually have some foundation in cognition; unless, that is, one treats those engaged in them as unthinking automatons, as zombies. Which we refuse to do. Our preference, by contrast, is to listen “principally” to indigenous voices. Says one South African scholar, Sibusiso Masondo (2011: 37), who has heard the same voices, those practices are just this: “a mode of producing new forms of consciousness, of expressing discontent with modernity and dealing with its [structural] deformities.”
But a number of more pressing matters here: Was the turn to occult economies in the late twentieth century merely a passing, ephemeral phe- nomenon? Or did it bespeak something more enduring sewn into the fabric of polity, economy, society, and personhood with the triumphal rise of neoliberalism? How transitional was the moment at which we first wrote this chapter? What has happened as the millennial mood has given way to a new normal, a time of “entrepreneurial governance” (Dardot and Laval 2014)? As global integration and deregulation have yielded yet greater accumulations of wealth in certain quarters, deepening inequality and some of the dystopic effects of contemporary capitalism in others? As nation-states, often unable or unwilling to ensure the viability of many of their subjects, condemn them either to a life of immobile disposability or to a desperate, migratory search for more secure footholds elsewhere? As means of communication, knowledge production, and conflict extend in both range and accessibility, linking local intimacies to political and economic processes of ever larger scale? As “truth” itself becomes harder and harder to plumb? How, in sum, does our argument about enchantment and the violence of abstraction hold up two decades on? With these ques- tions in mind, let us return to our reflections on millennial capitalism and occult economies in the late 1990s. We begin, as we did our earlier version, with a clutch of ethnographic fragments; different from our three original ones, they are drawn from a more recent South African archive.
II
The First: from a report in Times Live, South Africa, 26 February 2014 (Sapa 2014a):
There has been an increase in occult-related crimes reported in Gauteng [South Africa], police said on Wednesday. In the last three months, 78 … were reported, Lt-Col Hendriek de Jager, head detective of harmful and religious practices in Gauteng, said in Johannesburg ….Occult-related crimes “are on the increase, especially in the black areas where young boys and girls are promised fame and riches”…
“It’s all over Gauteng. It pops up, goes down and then appears again,” he said.
Occult-related killings were not limited to Gauteng, but were reported across the country.
The second: from The Daily Maverick, 13 October 2013 (Munusamy 2013):
In the Gospel according to Jacob (Zuma, that is, not the son of Isaac and grandson of Abraham in the Old Testament) a whole lot of us are going to Hell for sins against the government … “When you are carrying an ANC membership card, you are blessed. When you get up there, there are differ- ent cards used but when you have an ANC card, you will be let through to go to Heaven …”
In the build up to the 2014 elections, there will be lots more sermons and laying of hands, not only with Zuma as the anointed one but many other political leaders desperate for spiritual guidance, endorsement and support from the faithful. [Julius] Malema2 has already ventured beyond the borders for his spiritual enrichment when he led the EFF’s “central command team” on a visit to the Synagogue SCOAN Church of All Nation International of the great Prophet of God T B Joshua in Nigeria.
It might be indulging in the “opiate of the masses” or “drinking from the well of living water”, but making election promises is so much easier if it comes sanctioned by God.
Like the Lord, politicians work in mysterious ways.
The third: from IOL News, 24 January 2009 (Kgosana 2009):[In January 2009, a doyen of the ruling African National Congress, indus- trial tycoon Tokyo Sexwale, accused the founders of a breakaway political party, the Congress of the People (COPE), of using witchcraft to attract support, JC/JLC]
Businessman and ANC leader Tokyo Sexwale fiercely attacked Congress of the People for parading ‘old women’ on TV, using them as witchcraft to attract support. Sexwale was speaking at an ANC rally in Zwide township, outside Port Elizabeth, hardly 10km away from a COPE rally in the same city.
Speaking mainly in isiXhosa, Sexwale said: “Our mothers are taken, house to house, they are also paraded on TV, these people are performing witchcraft with our mothers ….They are liars. You can’t have respect for people who use older people in that fashion,” said Sexwale … The defectors include the 92-year old mother of President Thabo Mbeki, Epainette and a veteran ANC MP Lillian Ma-Njobe.
The fourth: from Inquisitr, 1 February 2016 (Sewell 2016):3
Customers of a sangoma (or traditional healer) in South Africa are angry after the woman has failed to raise their loved ones from the dead as she promised. She reportedly claimed to be able to put the life back into “zom- bies” and return them to the heart of their families.
Nolonwabo Mangele, 50, appeared in the Stellenbosch Magistrate’s Court after being arrested in the Eastern Cape of South Africa on January 18. She is now facing fraud charges for conning victims into believing she could raise the dead and bring back their loved ones.
Victims reportedly had paid R2800 ($231) plus a consultation fee of R60 ($4.95) to Mangele after she claimed she could “heal” dead people, or “zombies” as she called them, and bring them back to life within a year …
According to Mangele’s alleged fraud victims, she told them to buy clothing, blankets, toiletries and even airtime for cell phones and to deposit money into their dead relatives’ bank accounts. [H]er clients didn’t ques- tion why the clothing sizes kept changing as Mangele requested more to keep the “zombies” warm …
According to a story on Eye Witness News, sangomas in South Africa … now advertise their services on Facebook.
As these snippets suggest, forces at once spirited and ostensibly arcane remain vibrant actants in South Africa. While they may seem lurid exot- ica from the cool distance of Academia Americana,4 in their own context they seldom appear so, capturing a near-ubiquitous preoccupation—at times curious, at times playful, at times desperate, defensive, therapeu- tic—with those forces. And with the ways in which they may be wielded to gain advantage, private or collective, licit or illicit. This, moreover, has plenty of parallels elsewhere; although, to be sure, what counts as magic, and equally as rationality, varies across time, place, and cultures of knowledge production. Euro-America produces its own share of the late modern fantastic, the occult, and magical thinking (Kerr and Crow 1983; de Blécourt and Davies 2004; J. Comaroff 1994; Schwartz 1976). Commentaries on the turn to faith as “mysterious opiate” abound: vide, for instance, Jeff Sharlett’s (2016) account of Donald Trump as “American Preacher, [b]uilding a congregation for his prosperity gospel” that offers “belief in return for relief.” So does a vibrant discourse, espe- cially in the conservative Christian press, about resurgent Satanism in a USA “‘Submerged’ in the Occult”; also about witchcraft that, some claim, “is on the uprise” and has gone “mainstream” (Gryboski 2013).5 But not only in religious contexts. The turn to the paranormal, spirits, and magic, notes Annette Hill (2010: 1f.), is on the “uprise” across all contemporary Western societies. Even more, adds Eric Kurlander (2017: 299), the “renaissance in supernatural reasoning, shadowy conspiracy theories and extraterrestrial powers” has gone global in this age of uncer- tainty; significantly, Kurlander documents the centrality of the occult in other structurally similar times and places, among them Nazi Germany, where, among other things, the Schutzstaffel (SS) actually set up a “witch division.” In sum, occult economies are not new. Those of the present day have any number of precedents, each one taking on the form and substance of the social, cultural, political, and economic context in which it emerged.
The recent explosion of electronic communications has greatly acceler- ated the dissemination of narratives of the supernatural, digging deep into the archive of gothic, transcultural, and futuristic exotica: of zom- bies, vampires, revenants, wiccans, genies, jinns, and tokoloshes, all of them pulsing with the realistic half-life of digital animation. In tune with this, the boundaries of the post-enlightenment human are increasingly being called into question. Hence the fascination with transhumanism of one or another kind: with werewolves, changelings, or invading aliens clothed in ordinary physical form. And with paranormal processes like mind-uploading and digital immortality.6 Africa has long been replete with accounts of the ways in which powerful people deploy devilish pacts and freakish familiars, the better to attract capricious wealth, political power, personal invincibility, ever more so in libertarian times (Comaroff and Comaroff 1993). Where postcolonial, post-totalitarian societies have been baptized anew in the gospels of democracy and laissez faire, a yawn- ing gap has opened up between promise and possibility, means and ends. It is a gap that has been widened by the dizzying, apparently uncharted flow of goods, money, and influence across local horizons.
These “new situations,” to evoke the ghost of Evans-Pritchard (1937: 513), have called forth “new magic.” And new organic theories to account for the hidden forces driving the moral and material economy of wealth creation, many of them decidedly unorthodox in repurposing old knowl- edge to fresh ends, thereby to divine the mysteries of the moment. In Africa, amidst the extremes of affluence and destitution that followed the impact of structural adjustment, stories abounded about visceral forms of extraction and exchange, about the sacrificial logic—the violence, fast and slow—said to underwrite unnatural accumulation: stories of traffic in organs (Scheper-Hughes 1996; White 1997; Durham 2004); of blood drawn by “electric vampires” for illicit medical ends (Weiss 1996: 203; Bastian 1993); of trade in AIDS-impregnated clothes (Vision Reporter 2015); of commerce in indentured workers, sex slaves, brides, and the bodies of albinos, thought to hold the secret of power, prosperity, and health (Masanja 2015; Schühle 2013).
Often referred to as rumors or panics, terms that speak to their unau- thorized, provisional, even perverse quality, these persistent suspicions tend to resonate at the interface of the corporeal and the commodity, captured by images at once apocalyptic and banal. Hence headlines like “Child Abductions at Spur Restaurants” (Sapa 2014b),7 a South African restaurant chain, which tell of new frontiers of consumerism both emi- nently benign—blacks frequenting establishments once the sole preserve of whites—and deadly. Similarly, the spreading rumors, around 2001, of organ trafficking in Chechnya: Russian forces, it was said, were murdering Chechen youths in order to sell their body parts, marking out new hor- rors of war-as-commerce (Regamey 2012). As elsewhere in the world, this traffic is suspected of charting new forms of imperialism, in which the vitality and procreative capacity of impoverished “others” is siphoned off in an increasingly corporate, transnational system of extraction for the benefit of those at the centers of power and affluence. The point is brilliantly captured in Stephen Frears’ film, Dirty Pretty Things (2002), about a London hotel staffed by over-worked immigrants, alike licit and not, that hosts a clandestine operation in which desperate illegals swop kidneys for forged passports.
Given that many of these panics, especially nightmares of organ steal- ing, have deep histories, having long marked out the fault lines of colo- nial extraction, is there anything distinctive about the arcane, enchanted visions of economy and society characteristic of the present? Or about the occulting of the relations of means to ends that they invoke? Or about the preoccupation with the literal use of the bodies of some for the empower- ment of others (cf. Meyer and Geschiere 1999)? Why now the acute anxieties about reproduction, physical, and social? What, if anything, has any of this to do with processes of globalization and the particular forms of capitalism associated with it? With postcoloniality? Or with the sociology of post-revolutionary polities?
We pose this problem as both a general matter of anthropological interest and, more specifically, one of concern in contemporary South Africa. Is it not surprising, for example, that the thoroughly modernist African National Congress saw it necessary, among its earliest gestures in government, to appoint a commission of enquiry into witchcraft and ritual murder in one of the new provinces (Ralushai et al. 1996)? That it found itself presiding over a so-called epidemic of mystical evil? That this “epidemic,” far from abating with the end of apartheid, increased with the democratic dispensation, despite the rationalist predictions of theorists of modernization? That, according to a former head of the Occult-Related Crimes Unit of the South African Police Services—itself a curious, oddly enchanted creature—the devil had been “[making] a revolutionary re-appearance” here (Gevisser 1995)?8 What are we to make of the strange longevity of this Unit, which survived legal challenge on the ground that its treatment of witchcraft and Satanism violated the constitutional rec- ognition of all religions and cultures? Officially disbanded in 2006, it was soon revived again, according to an internal police memo leaked in 2012. Now called the SAPS Harmful Religious Practices Unit, it strives, like its predecessor, to combat crimes driven by “belief in the supernatural, rit- ual, and spiritual coercion”—all held to be on the rise, as our opening fragment makes plain. Its 40 officers remain active across the nation (Kemp 2015).
In short, the story we told continues to unfold. If anything, even more palpably, more urgently.
III
The popular preoccupations that, in late 1990s, sedimented in the spread of an occult economy—with the pursuit of prosperity by all possible means; with the rising incidence of witchcraft, real, or imagined (Ashforth 1998: 505); with killing those suspected of magical evil; with zombies, Satanism, the piracy of body parts, Faustian bargains, and much besides— waxed behind the more mundane surfaces of the “new” South Africa. This, to paraphrase Julian Barnes (2016: 125, 91), was the “whisper of history” beneath the more audible, more strident “noise of time.” Primed by the expanding horizons of the post-Cold War world (cf. Piot 2010), with a sudden awareness of new geographies, new media, new means of mobility and accumulation, these preoccupations, as we have repeatedly said, drew on cultural elements with deep local pasts. But, in probing circumstances at once familiar and uncanny, they also invoked the narra- tive of liberal transition that beckoned them into the “brave neo world”: the narrative of democratization and development, of rights, resources, redress. And, above all, of the free market, the salvific spirit of millennial capitalism—which, in the global south, was experienced, ambiguously and ambivalently, as an uneasy fusion of the modern and the postmodern, utility and futility, promise and its perversion (Comaroff and Comaroff 2001).
As this suggests, the roots of the rising occult economy are not to be found simply in poverty or deprivation; local populations had suffered these things, and worse, for a very long time. They were grounded, rather, in a doubling. On one hand was the perception that, behind the ordinary, visible workings of the market lie mysterious mechanisms that hold the real key to its bounty: to the rapid, often immaterial, invisible flow of value across time and space, converging in the gray spaces where the local meets the transnational. This perception was authenticated by glimpses of vast wealth passing through many postcolonies into the hands of a few of their citizens. On the other hand was a dawning sense—not only among the poor, also among those caught in the mid- dle—of having been left out of the full promise of prosperity. In South Africa, after all, the end of apartheid held out the prospect that everyone would be free to speculate, accumulate, and indulge repressed desires. But, for many, the millennial moment went by without payback, either economic or political. While those who enriched themselves openly— political “big men,” cultural producers, property tycoons, prosperity preachers, sports stars, even “great” criminals—became objects of fame and admiration, others whose sudden affluence had no discernible source were subject to suspicion and scandal. And were thought, by vir- tue of their presumed control of the dark arts, to be potentially danger- ous to those around them. This, in turn, underlies an essential tension at the core of many occult economies; or, more precisely, the fact that they tend to manifest themselves on two inimical fronts at once. The first is the search for the key, the hidden means—often taken to lie in the power of profanation and the flouting of moral conventions—to tap into the arcane knowledge that yields this new kind of wealth-without-work. The second is the effort to identify and eradicate those held to have enriched themselves by those very means.
Partly because of the nature of the struggle to end apartheid, partly because of the legacy of racial capitalism here, partly because of the eco- nomic and political history of South Africa since 1994, most of those who experience the present as privation and thwarted aspiration, and who engage most visibly in enchanted commerce, are young. It is they, progeny of the digital age, who held out the greatest expectations for “the revolution.” They see themselves, with good reason, as the repressed for whom the promise of postcolonial return has been most obviously blocked by the hardening materialities of life. As a result, the dominant line of cleavage across the land has become generation. Post-1994 South Africa, to put it bluntly, has been attempting to construct a modernist nation-state under postmodern conditions, a historical endeavor fraught with contradictions and impossibilities. Black underclass youths embody those contradictions and impossibilities most tangibly. And volubly. It is the males among them, more than anyone else, who have to face up to the contemporary situation: to the difficulties of social reproduction in an age that once held out fervent hopes of rebirth. But, as we have already intimated, it is not only them. Entry into the occult economy transects color, culture, age, and sex.
In order to illuminate this, and to explore how locally grounded occult practices retool culturally familiar technologies for new ends, how they give voice to discontent with prevailing the social, economic, and politi- cal order, how they produce new forms of consciousness, and how they express themselves as one variant of a global phenomenon rising in response to similar structural conditions, we focus on a particular ethno- graphic setting: the northerly provinces of South Africa, just before the end of apartheid. And after, into the continuing present.
IV
In March 1995, in response to a mounting sense of emergency in the countryside (above, p. 00), a Commission of Inquiry into Witchcraft Violence and Ritual Murders in the Northern Province9 was established by the new provincial administration. Not unlike official commissions in colonial times (Ashforth 1990), this one was an uneasy hybrid of gover- nance and ethnography: an effort at once to regain control over a runaway world and to grasp persistent lived realities, its terms of reference drew both from the tropes of scientific universalism and from the language of cultural difference. Chaired by Professor N.V. Ralushai, it comprised nine members, eight of them Africans. Their report is a rich, barely analyzed, amalgam of informant accounts, case records, first-hand observa- tion, and recommendations. These recommendations voice two impulses: (1) civic rationalism, expressed in a call for liberation through education and for a rigorous response to witch-related violence, including possible reinstatement of the death penalty and (2) frank, even assertive cultural relativism. Consistent with the latter, the report declares that most Africans regard magical attacks as “normal events of everyday life,” a real- ity incompatible with the legacy of European law, which criminalizes witch-finding (p. 61). The report also notes (p. 63) that most black police believe in witchcraft, making them reluctant to intervene when suspects are attacked. The conclusion? That there is “no clear-cut” solution to the legal problem—other than to advocate various strategies to stem the brutality with which accused witches are hunted down. The actuality of witchcraft itself, however, was never called into doubt.
On the contrary. The urgent tone of the commission, the sense of crisis to which it spoke, was underscored by a rising demography of violence: between 1985 and 1995 there occurred over 300 cases of witch-related killings in the Northern Province (p. 31); in the first half of 1996 there were 676, a 45-fold increase. Similarly in the Northwest Province where, although the overall incidence was lower, it also increased over the decade. Two decades later, in 2014, as we saw in our first fragment above, it was also said to be rising in Gauteng Province. Little wonder that many peo- ple, here as elsewhere in Africa, feared that witchcraft was “running wild.” Many still do. The mood of alarm was well captured in the opening remarks of the report (p. i): “[A]s the Province continued to burn,” as “witchcraft violence and ritual murder” were becoming endemic, “some- thing had to be done, and very fast.”
The countryside was burning alright. But there were lots of ironies in the fire. For one thing, this was a much heralded moment of exodus from colonial bondage. And yet rural populations were convinced that their communities harbored trenchant human evil; that familiar landscapes were alive with phantasmic forces of unprecedented power and peril; that the state, past and present, had failed to shield them from malignity, leav- ing them to protect themselves. For another thing, it was youths, not persons in authority, who felt most moved to cleanse their towns and villages by executing “instant justice.” They had greeted Nelson Mandela’s release from prison, viewed by the world as a sign that reason had pre- vailed at last, with a furious spate of witch burnings—often to the august chanting of freedom songs (pp. 62, 244). All this was accompanied by a growing fear, in the northerly provinces, that some people, mainly old people, were turning others into zombies: into an army of ghost workers whose lifeblood fueled a vibrant, immoral economy pulsing beneath the sluggish rhythms of rural life. The margin between the human and the inhuman had become permeable, ruptured by the living dead and their depraved owners. Along with a grisly national market in human body parts, these zombies bore testimony to a mounting confusion of people with things.
None of this, we repeat, is entirely new. In much of Africa, the colonial encounter gave rise to the sorts of frictions that ignite witch hunts (e.g. Richards 1935; Auslander 1993). To be sure, witchcraft has proven to be every bit as protean as modernity itself, thriving on its contradictions and its silences, usurping its media, puncturing its pretensions. Yet longevity does not imply continuity. Whatever their putative powers, witches can- not escape history. Neither is their flexibility infinite or random. Shifts in their cultural conception often speak, if often indirectly, to the impact of large-scale structural transformations on local worlds. Indeed, their very durability stems from a genius for making the parochial language of inti- mate, interpersonal affect register the impress of abstract social forces. It is this articulation, in both senses of the term, that has underlain the intensification of witch-finding in South Africa, and throughout the con- tinent, since the late twentieth century (Geschiere 1997; Meyer and Geschiere 1999). The parochialism of witches, it seems, is an increasingly global phenomenon.
Because witches distill complex, diffuse material and social processes into comprehensible human intentions and actions, they tend to figure in narratives that tie translocal forces to local events, map them onto proxi- mate landscapes, and translate them into vernacular vocabularies of cause-and-effect. In rural South Africa, the 1990s rise in witch-finding coincided with an efflorescence of other occult technologies that linked the arcane and the ordinary by thoroughly modern, even postmodern, means; means that evoked, parodied, and contorted the mechanisms of the market. Thus ritual murder was widely reported in the media to have become “big business” in northerly South Africa. In 1995, for example, stories spread about dismembered corpses found in the freezer of a casino in Mmabatho, capital of the Northwest Province, formerly the “independent” Tswana “homeland” of Bophuthatswana. The casino had been built for tourists during the apartheid years, when betting and interracial sex were illegal in South Africa—but not in the ethnic “homelands.” There, over the border, in the gray interstices of the transnational, white South Africans came to gamble and purchase sexual services. After 1994, as we have noted, black bodies were still for sale, but in different form; the gruesome trade now nested within the orbit of everyday commerce, circulating human organs to whomever could invest in them, thus to abet their undertakings by occult means.
Much the same thing was apparent, too, in all the talk about the “fact” that some local entrepreneurs were turning their fellows into working zombies, a practice that conjures with a foundational law of the market, namely, that rates of profit are inversely related to labor costs; as our fourth fragment makes plain, zombie-conjuring remains part of the social and media landscape in South Africa. But the most fabulous narratives, especially in the Northwest Province, concerned Satanism, held to be the most robust, most global of all occult enterprises. Less a matter of awe- some ritual than mundane human greed, dabbling in the diabolical was said to be particularly captivating to the young. In 1996, when the Setswana TV network broadcast two programs on the subject, the “reformed” ex-Satanists featured were juveniles. Taking calls from the public they told, in prosaic terms, of the translocal power of the black arts, among them an ability to travel great distances at miraculous speed to garner fabulous riches at will.
We shall return to ritual murder, zombies, and Satanism in due course. Here we note merely what our local interlocutors insisted on telling us: that the available array of enchanted, often visceral, modes of produc- ing value was expanding rapidly. Visceral, yet also oddly banal. In the past, divination and resort to occult means involved a clandestine encounter with a human expert. Now anxieties about witchcraft, money magic, ritual murder, and unnatural death are ventilated in a public sphere comprising “electronic” churches, radio, TV, and social media; newspapers, magazines, and online websites regularly advertise “dial-in- diviners” and “short time call” consultations with traditional healers on WhatsApp (see e.g. Gumtree n.d.). The multimediated quality of this communication is neatly captured in innovative ritual technologies. One is divining by “mirror” or “television” (Ralushai et al. 1996: 6, 148, 177): it requires clients to visit a “screen-room,” where they imbibe a fermented drink and watch a white, wall-mounted cloth, on which appear figures of miscreants, both human and animal. Their transmis- sion mimics the way in which satellite dishes, broadcast networks, and long-distance magic condense images, objects, and sounds from afar. Such technologies, moreover, keep evolving, like those facilitated by texting, whose enchanted potential has not been limited to Africa, as the haunting movie, Personal Shopper (2016, dir. Olivier Assayas), makes plain.
Once these theaters of mundane magicality render their verdicts, who are revealed as the witches? And who take responsibility for acting against them? According to Ralushai et al. (1996), the purported malevolents were, as they continue to be, the usual suspects of African witchcraft— men and women of unshared, conspicuous wealth (pp. 219, 253)— although those physically attacked were typically old, often socially isolated, and defenseless. As to taking action against them, “[i]n general the community is responsible … but the youth who are called ‘comrades’ are in the forefront” (p. 15). Not only were these young men the primary perpetrators of witch-related violence but they seem often to have forced neighbors and ritual experts to do their bidding.
Let us take a closer look at the most extended case recorded by the Witchcraft Commission, the Ha-Madura witch hunt (pp. 193f).10 The defendants, who ranged from 14 to 35, were charged with having mur- dered an elderly woman by “necklacing” and attacking two other elderly persons. Witnesses recounted that, on the afternoon of 21 March 1990, “the majority of the youths” of Madura, most of them male and unemployed, gathered under a tree near the primary school. Speakers urged them to exterminate the witches in their midst (p. 202), and they set off in search of suspects. The vacant homes of a couple of suspected miscreants were torched before the youths moved on to the yard of the deceased. When they found her, they doused her with petrol and set her alight. She tried to flee across a nearby field but the crowd caught up with her. “Why are you killing me, my grandchildren?” she wailed. Her assail- ants responded: “Die, die you witch. We can’t get work because of you!” (pp. 206, 212).
There could scarcely be a more bald statement of deadly antagonism between generations. Or the reasons for it. Or its political consequences. For these youth, mass action might have vanquished the ancien regime. But it did not bring them the wealth or empowerment that was sup- posed to follow. South Africa threw off the shackles of apartheid just as global processes were compromising the sovereignty of liberal nation- states and their control over economic growth, as the manufacturing sector was shrinking, as multinational capital found more exploitable sites of production, as the service sector and the immaterial economy grew, and as other features of the neoliberal turn took root—all of which made un- and under-employment increasingly chronic, dispro- portionately so in the countryside. The fact that the living standards of a growing urban African middle class were rising at the same time (Mabandla 2013) only underscored the predicament of those rendered disposable in the post-apartheid moment. Complex historical forces, these: forces that brought deep structural change in their wake—but, to underscore our point, distilled into the vernacular idiom of occult evil. And into a proximate, human cause, one that was actionable. Thus the cry from the youths as they killed the alleged witch: “We can’t get work because of you!”
It is no wonder, then, that the most spirited witch-finding tends to occur where conditions are especially straitened, where raw inequality is especially blatant, and where contradictions inherent in the new order of things are most acutely felt.11 Limpopo, the former Northern Province (see note 9), is the second poorest in the country;12 the remote reaches of the Northwest come close behind. The failure of plans for reconstruction, development, redistribution, and accelerated growth has been most evi- dent in these regions. Agriculture is still practiced, largely by women, but much of it is pitiably limited. Along with social grants, petty business— beer-brewing, food vending, construction, service- and piece-work— supplements household budgets. At the same time, the migrant wages that had long subsidized faltering agrarian endeavors, and had granted young men a modicum of autonomy, have diminished markedly. Concomitantly, cash assets vested in the elderly, like pensions and grants, have risen in relative value; as disposable income, they are the object of fierce jealousy and mystical activity (e.g. Ritchken 1994: 361, 357). Also, conditions in the countryside have facilitated the emergence of modest new elites there too, if on nothing like the scale of the rising urban mid- dle class. And so, in places like Madura, material distinctions, albeit of widely variable magnitude, have become apparent among neighbors. Such differences are embodied in the kinds of commodities that index prosperity: houses, cars, televisions, even cell phones. The alleged witch of Madura owned some of these luxuries. She was, in fact, the occasional employer of several of her attackers and sometimes let them watch her TV (p. 212). The petrol that consumed her was seized from local men who now could afford cars by young men who saw little chance that they would ever do so.
Witch-hunting youth in the Northern Province acted as a cohort, much like an age-regiment (mophato) in Sotho-Tswana society of old. Ridding the countryside of baloi, witches, was all of a piece with the other forms of mass action that had fought a repressive social order; dur- ing the struggle, it should be noted, urban “comrades” denounced their parental generation as passive sellouts to colonial oppression. Indeed, the war against mystical evil fused political and ritual means of both recent and older vintage. In addition to singing songs of freedom as they carried out their exorcisms, “comrades” in Venda and Giyani also intoned a well- known circumcision chant (pp. 50, 179, 244).
Age, of course, is a relational principle. The young comrades forged their assertive identity against the foil of a gendered gerontocracy; signifi- cantly, those attacked were referred to as “old ladies,” even when they were men (p. 211). The antisocial greed of these predators was epitomized in the idea of unnatural production and reproduction, in images of toxic, ungenerative sexuality, of adultery, rape, and abortion (Ritchken 1994: 325, 363). The Commission, for example, made repeated reference to the inability of witches to bear children, to their “red” vaginas, and to their lethal, “rotten” sperm (pp. 141, 150, 158, 168). Killing these “per- verts” by fire, a vehicle of simultaneous destruction and rebirth, bespoke an effort to engender, literally, a more propitious, socially constructive mode of reproduction.
Threats to local viability, as we have noted, were also ascribed to the creation of a zombie work force. Thus, the following fragment from a case record (pp. 50, 158):
On a certain day … [when] the accused arrived … [people] shouted from the street that she is a witch with a shrinked [sic] vagina. They further said that she had killed people by means of lightning and that she has a drum full of zombies. They also said that her son “Zero” has no male seed and that he could not impregnate a woman.
It is hard to imagine a more pointed portrait of perversion: of witchcraft as a negation of life-giving, social exchange. In place of fertile procre- ation, and the forms of wealth that nurture community and enrich oth- ers, the witch makes ghost workers out of the able-bodied. She thrives by cannibalizing people, especially robbing the rising generation of a legiti- mate income and the wherewithal to marry and establish their own fami- lies, indeed, of becoming fully adult.
This sense of illegitimate production and reproduction pervades youth- ful discourses of witchcraft in much of South Africa. Many young black men, their adult masculinity ever more at risk, blame their incapacity to ensure a future for themselves on an all-consuming, aged elite. Their concern is underscored by the preoccupation with zombies (sing., setlotl- wane, Northern Sotho; sethotsela, Tswana). Long a feature of Caribbean vodoun, their appearance here owes much to a diasporic flow of occult images (Appadurai 1990), although they resonate with an indigenous affliction known as sefifi, a state of “living death” first described by nineteenth-century missionaries (Comaroff and Comaroff 1991: 143). Spliced into local mystical economies, these shadowy figures take on the color of their surroundings. As one of our opening fragments suggests, they are persons who are thought to have been killed and revived by witchcraft. The living dead exist only to serve their creators—generally, in the South African context, unrelated neighbors. Bereft of tongues to give voice to their alienation, they are believed to work after dark, mainly in agriculture (Ralushai et al. 1996: 5; Ritchken 1994: 329). Ghost workers can also be magically transported to urban centers, in fact, to any place where they might toil for their owners. In this era of casualization, there are even “part-time zombies” (pp. 224–225): people who awake exhausted in the morning, having toiled unwittingly at night to feed the greed of their masters
Reduced from humanity to raw labor power, the zombie, like the murderous criminal, is a nightmare citizen of contemporary South Africa. His absent presence makes tangible the sort of violent abstrac- tion that fuels otherwise inexplicable accumulation; to be sure, he dis/ embodies that mode of abstraction. Existing solely for the benefit of its owner, the toil of the living dead is pure surplus value (Marx 1976: 325): it has “all the charms of something created out of nothing.” Zombie production is thus an apt image of the inflating occult econo- mies of postcolonial Africa, of their ever more brutal forms of extrac- tion. As spectral capital, it will be evident why these forms of extraction are typically associated, as is witchcraft in general, with older people of apparent affluence: why they are thought to have multiplied as wage work has become scarce among the young and unskilled. Not only does the rise of a phantom proletariat consume the life force of others. By yielding profit without cost, it destroys the labor market, conven- tional patterns of social reproduction, and the legitimate prospects of “the community” at large. This, in essence, was the point made by striking workers on an Eastern Transvaal coffee plantation in 1995: they demanded the dismissal of three supervisors accused of killing employees to gain control of their jobs and keeping zombies for their own enrichment (Weekly Mail & Guardian 1995: 8). Spectral times also yield spectral crimes: the power of zombies to materialize wealth in the guise of ordinary things that mark the good life—clothes, toiletries, cell phone airtime—also shapes the fraudulent imagination; vide the case of the fake sangoma we encountered above in our final fragment.
But zombie production is merely one means among several. Recall that there has also been an increase in recent years of the incidence of ritual murder, of killing for the purpose of harvesting body parts. As Ralushai et al. (1996: 255) explained:
[B]ody parts are used … to secure certain advantages from the ancestors. A skull may … be built into the foundation of a new building to ensure a good business, or a brew containing human parts … buried where it will ensure a good harvest.
While they have long been part of the ritual repertoire of southern African societies, these practices appear to have been rare in the past. But a great deal of evidence confirms that, in this domain too, market forces have spurred production. In addition to stories of mutilated remains, the press purveys matter-of-fact details of such things as going rates for various body parts (Khoza and Mapoma 1994). Evidence from court cases in dif- ferent regions of the country confirms that would-be entrepreneurs, most of them young, engage in the sale of organs.13 These youths appear to act on the assumption that the occult economy feeds the malevolent ambi- tions of their elders, said to be the most ready consumers of the purloined parts. Already in 1988 it was noted that, in the (future) Northern Province, any disappearance of persons, especially children, was “imme- diately linked to businessmen and politicians” by young activists (p. 271). Across the border at Mochudi, Botswana, public discontent over the han- dling of a girl’s ritual murder in 1994—allegedly by local entrepreneurs, abetted by her father—brought youth onto the streets of the capital, prompting the Office of the President to call in Scotland Yard to help solve the crime (Durham 2004).
We reiterate that, just as the traffic in human organs is not new, neither is it restricted to South Africa: that there is a well-established, global economy in body parts (e.g. Frow 1997; White 1997: 334; Scheper- Hughes 1996), which flow from poor to rich countries, south to north, east to west, young to old; that some governments are said to raise reve- nue by farming corneas and kidneys for export; that, from the Andes through Africa to East Asia, mysterious malevolents are believed to extract blood, fat, members, and living offspring from the unsuspecting (Scutti 2014). At issue in these panics about corporeal free enterprise is a fear of the creeping commodification of life itself. Among Sotho and Tswana, people speak apprehensively of a relentless process that erodes the humanity (botho) of persons and renders them susceptible as never before to the long reach of the market.
Notice the emphasis on distance. The translocal dimension of the occult economy is crucial to the way in which its workings are understood in rural South Africa. Throughout the northerly provinces, people ponder the role of mobility and the means of abstraction—specifically, the capacity to siphon goods and people across space in no time at all—in producing new forms of wealth. Preternatual movement adds value. But how? How are its mechanics to be mastered? As South Africa has cast off its pariah status and has sought ever greater integration with transnational markets, the grow- ing velocity of long-range transaction, of the almost instantaneous flow of signs and styles and commodities across the earth, is discernible all around. This, to wit, underlay the fascination in the Northwest with Satanism (see above), itself a feature of the millennial moment in many parts of the world (e.g. Wright 1995; La Fontaine 1998; Meyer 1999).
Remember, in this respect, the television programs mentioned earlier, the ones in which “reformed” devil worshippers spoke to callers. When asked to explain the relationship of the diabolical to boloi (witchcraft), one laconic youth said, in a fluent mix of Setswana and English: “Satanism is high-octane witchcraft. It is more international.”14 So it is that old ideas are extended and new tropes domesticated to meet altered conditions. The devil’s disciples were rumored to travel far and wide, fuelling their accumulation of riches with human blood. As the petrochemical image suggests, the basis of their potency was, again, the capacity to “ride the tiger of time-space compression” (Harvey 1990: 351): to move seamlessly between the parochial and the translocal—here and there, then and now—thus to weave the connections of cause-and-effect that hold the key to the mysteries of the history of the present.
V
It will be clear now why, in post-1994 South Africa—and elsewhere in a world of whose epochal shifts South Africa is symptomatic—there has been a palpable intensification of appeals to enchantment. The rise of occult economies has tended to occur, at the turn of the twenty-first cen- tury at least, in contexts in which an optimistic faith in the free market has encountered the realities, indeed the “crises,” of neoliberal times: unpredictable shifts in sites of production and increasingly casualized, increasingly scarce, increasingly insecure labor, exacerbated, for many, by the contraction of real wages; the rising power of corporations and, with it, explosive levels of inequality; the dis/ordering of space, time, and the flow of value that has accompanied tightening global integration and the spread of a digital commons; the devolution of many of the func- tions of state to the private sector, rising authoritarian populism, de- democratization, and the dissolution of received political alignments— without any obvious coordinates, beyond identity and interest, along which new ones are taking shape. In South Africa, still struggling to cast off the legacies of apartheid, these things have been felt especially acutely, along with the dawning realization that the dream of liberation, its prom- ise of new freedom, prosperity, plenitude, has given way to a new normal. It is a “normal” characterized by state capture and epidemic corruption, by mass concern with violent crime against persons and property, and by the highest levels of debt in the world. Almost daily protests—for the delivery of basic services among the poor, for free and decolonized education among students, for safety, protection, and ethical government among the public at large—express spreading political disaffection. And urban environments continue to juxtapose the comfortable neighborhoods of the propertied against the violent, insecure streets of their less privileged, racially marked compatriots.
Such are some of the corollaries of the new age of capital. At the same time, of course, all sorts of legitimate ventures, some of them strik- ingly inventive, prosper and propagate themselves. From the quiet back- yards of rural homesteads through the teeming taxi ranks of large townships to sedate urban corporate quarters, African entrepreneurs “do business,” dissolving many, if not all, older cleavages of color. And a goodly number of whites continue to live in paradisiacal comfort. A poli- tics of optimism is actively purveyed by the ANC, not altogether in vain; the broadcast media envisage an Afropolitan future in which black is not bleak. Cultural production, often exhilaratingly experimental, spirited, intense, thrives across the country. Still, the dystopic undersides of the moment persist, although they evince ups and downs. At times they recede in the popular imagination, at other times—in the wake of the 2008 economic recession, for example, or with spikes in official crime rates and fresh revelations of corruption in the upper reaches of government— they grow increasingly baroque, medieval almost.
Perhaps all this will turn out to be transitory, a mere passing moment in the longue dureé. For now, however, enchantment in its diverse mani- festations, far from slipping away with the resolute march of modernity, seems virtually everywhere on the ascent, from back country Limpopo to an American presidency deeply mired in millennial thinking. In South Africa, as we saw in our opening fragments, it is palpable in police reports of spiraling occult crimes, especially killings, across the country; in “the Gospel according to (ex-)President Jacob Zuma,” according to which an ANC membership card is not merely a guarantee of direct access to heaven, but a ticket to electoral success and the privilege it conveys; in the claim by leading public figures that witchcraft has the magical capacity to attract electoral support; and in the fact that zombie conjurers advertise their services in the national media, even, allegedly, on Facebook. No wonder, then, that, in July 2017—amidst a rush of bewilderingly com- plex scandals surrounding state capture and political corruption—a pub- lic intellectual wrote, in the largest national newspaper, that, “against a backdrop of precipitous economic decline and a total collapse of governance,” the country at large has become “[an environment] fertile for purveyors of miracles” (Zibi 2017). The conditions that gave rise to the occult economy with which we were concerned almost 20 years ago, it seems, have not disappeared. If anything, that economy has become endemic, constantly reinventing itself in step with the contingencies of the historical present.
